Social Media Comes up Short for Agency Prospecting

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Email, newsletters top online sources for online lead generation.
eMarketer expects US online ad spending to reach $31.3 billion this year, growth one imagines would position ad agencies for gains in new clients and business expansion overall.
But according to new business relationship management firms RSW/US and RSW/AgencySearch, more than a third (35%) of ad agencies are … Continue reading “Social Media Comes up Short for Agency Prospecting”

PayPal expects its mobile payment volume to reach $3.5B by year-end

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The volume of payments made via PayPal from mobile devices will total more than $3.5 billion in 2011, with the company expecting a significant jump in mobile payments during the upcoming holiday shopping season.
PayPal’s mobile payments volume predictions for 2011 have grown throughout the year, starting at $2 billion in the beginning of the year … Continue reading “PayPal expects its mobile payment volume to reach $3.5B by year-end”

Rue La La real-time inventory feature produces longer mobile sessions

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Flash sales site Rue La La is introducing a new mobile-only feature as it takes a mobile-first approach to capitalize on its growth in the medium.
Today Rue La La is introducing Right Now, a new feature that is only available on the merchant’s mobile shopping apps. Right Now lets members watch the movement of products … Continue reading “Rue La La real-time inventory feature produces longer mobile sessions”