LinkedIn Revamp Puts It Into Direct Competition With Facebook And Twitter

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LinkedIn just unveiled a dramatic revamp that transforms it from a dry resume service into a serious competitor of Facebook and Twitter. David Kirkpatrick on how it will disrupt the social media landscape.

LinkedIn has been the stealth social network, but today it finally started to make waves. At the TechCrunch Disrupt conference in San Francisco … Continue reading “LinkedIn Revamp Puts It Into Direct Competition With Facebook And Twitter”

The Death Of This Waffle Joint Perfectly Illustrates Groupon’s Cashflow Problem

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A Washington, D.C., restaurant named Back Alley Waffles claims it is going out of business because it had to wait too long before Groupon sent it the cash it raised from one of the daily deal site’s email offers.
UPDATE: Groupon denies the restaurant’s claims, see its full statement, below.
EARLIER: The restaurant posted a message on its site saying it … Continue reading “The Death Of This Waffle Joint Perfectly Illustrates Groupon’s Cashflow Problem”

Smartphones drive online sales growth, new research reveals

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The online retail industry is heading into a period of maturity as businesses start acquiring each other and the market consolidates, as new research shows expenditure is set to reach $26.9 billion by 2016.
Most of the growth is occurring on mobile devices, research from Frost & Sullivan and PwC has found, with more than 57% … Continue reading “Smartphones drive online sales growth, new research reveals”

Content is King

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Marketers struggle with the challenge of creating content that drives meaningful engagement with their prospects and customers. Established approaches often fall short because they do not recognize the individual preferences, contextual clues and inferences that their customers leave in the digital domain.
In this world, content is still king, but relevance is fast becoming queen.
Delivering the … Continue reading “Content is King”

How a Facebook tweak killed a billion + dollar market

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Large companies like Facebook is always making little tweaks here and there – that’s how tech companies work. But one of its most recent changes had a huge effect, even though in the scheme of things, it was a small tweak most people wouldn’t have noticed.
For instance, the introduction of the Timeline format for Facebook … Continue reading “How a Facebook tweak killed a billion + dollar market”

Keeping social customer care from becoming a real nightmare

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Since Comcast’s former director of digital care, Frank Eliason, came up with the idea in 2008 of using Twitter to respond to customer-service problems, businesses of all stripes have been following the cable company’s lead. Many do so without considering the consequences.
Social customer care is a great idea in principle but a tricky one in … Continue reading “Keeping social customer care from becoming a real nightmare”

Sina Offers Web TV Service To Win China Social Networkers

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Sina Corp. (SINA), operator of the Twitter- like Weibo site in China, plans to start a new Internet television service, stepping up efforts to add multimedia content to win social networking users.
Sina will offer the “social television” service with BesTV New Media Co. (600637), according to details posted on Weibo.com. Mao Taotao, a public relations manager … Continue reading “Sina Offers Web TV Service To Win China Social Networkers”