By TWMG
Ever consider yourself as another person?
“You’re Not You When You’re Hungry” is Snickers’ global campaign. While in Snickers’ TV ads show people literally turning into somebody else when they’re hungry, they don’t use TV for their campaign in UK. Instead, Snickers used Twitter. Five celebrities sent tweets that were completely out of character. Their final … Continue reading “Snickers Big Hit Campaign: “You’re Not You When You’re Hungry””
By TWMG
The most potential advantage that storytelling offers is the ability to connect with others. If carefully composed, words and sentences can engage people in such a deeper way. It weaves visual and emotional connection among human beings.
In the case of the online businesses, stories can be utilized to increase traffic and conversions on a website. Using an … Continue reading “Using Storytelling to Convert Prospects into Customers”
By TWMG
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