A compass is a tool to determine a direction, in case you get lost and want to get back on the right track. This social marketing compass will help a brand to connect with customers, communities adn influencers, where they interact and seek online guidance.
Month: February 2013
2013 is The Year of Social Media for Business
| 0 Comments |Still worrying about the power of social media for promoting your business and brand? Take a look at this:
With their enormous number of users and worldwide coverage, social media have became one of the most effective vehicle to deliver your messages towards bigger audiences and marketplaces. Start arranging the best social media strategy for your … Continue reading “2013 is The Year of Social Media for Business”
LinkedIn’s New Changes
| 0 Comments |If we can make a parable about social media, LinkedIn is the “quiet little golem” compared to other “titans” like Twitter, Facebook or Google+. However, LinkedIn has been quietly modified and upgraded its system and continuously build up a larger and larger user base.
Many business owners and marketers are still thinking about LinkedIn as a nice place … Continue reading “LinkedIn’s New Changes”
Running a Facebook Competition Without Violating Its Terms of Services
| 0 Comments |Running a competition on Facebook Page is very important. A Facebook competition can help you to grow your brand’s fanbase and people who like you. However, the dirty work didn’t stop here. Here is the situation: you might want to run some easy contest where people just need to post some photos of themselves on … Continue reading “Running a Facebook Competition Without Violating Its Terms of Services”
The World’s Biggest Social Media Team: Tourism Australia Presentation
|Have you ever wondered to contributing in Australia’s tourism? The latest Australian Tourism’s campaign involves social media as their main vehicle to promote the beauty of Australia to the world. Take a look at this presentation:
Primary Statistics for Internet and Media Businesses in Australia
| 0 Comments |In 2013 the Internet trends are consistently emerging, even across the area of personalisation and engagement. For serious business owners who want to expand their scope on the Internet or those who are working in this industry, here are a few statistics that you need to know:
Demographics: the impact of the Internet for Australia
94% of … Continue reading “Primary Statistics for Internet and Media Businesses in Australia”
Responsive Web Design Will Rule in 2013: An Infographic
| 0 Comments |What is responsive web design? It is a way to build a website that acceptable for any devices. Rather than building separate sites for each web and mobile device, responsive web design uses CSS3 media queries to create a single website that automatically adjusts its layout and features based on how its being viewed. Since … Continue reading “Responsive Web Design Will Rule in 2013: An Infographic”
Pinterest: Tips and Tricks
| 0 Comments |Pinterest is an easy and lovely way to share your favourite things and interests in a visual way. Using Pinterest is as simple as pinning a message in your personal pinboard. You can also browse for others’ pinboards and repin things that you like.
Clearly, Pinterest is proving to be a valuable marketing tool for companies and brands. In … Continue reading “Pinterest: Tips and Tricks”
How to Measure Your Social Media ROI?
| 0 Comments |How to find out that they money you spent on Facebook marketing was worth enough?
What if it be otherwise? Most advertising doesn’t work where you can monitor the viewers of your ads from time to time. Think of a traditional billboard, for example. There’s no record of who has seen your billboard. There is no … Continue reading “How to Measure Your Social Media ROI?”
Understanding Viral Marketing: How to Create A Successful Viral Marketing Strategy
| 0 Comments |We should agree that the term “viral marketing” is quite offensive. For those who don’t have a clue, viral marketing will sound like something evil and unhealthy. However, any serious business owners have to embrace the power of this “virus”. It has a unique way to spread and affect others unconsciously. It hosts on other … Continue reading “Understanding Viral Marketing: How to Create A Successful Viral Marketing Strategy”