Content Marketing Tips: Storytelling and Why Most Content Marketing Plans Fail

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Making a content marketing plan that does not create leads and sales for you is pointless. The sad fact is, most content marketing strategies fail because content marketers have been given bad information about “what works.”
First of all, let us get this straight: good stories don’t cause sales. Engagement does not either. High levels of confidence … Continue reading “Content Marketing Tips: Storytelling and Why Most Content Marketing Plans Fail”