When Social Media Meet Customer Care Service (SlideShare)

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Social media has made customers to expect an instantaneous feedback for all of their complaints, questions, and suggestions for the brand. In fact, most of the customer care services these days are happening via social media, and customers are counting on brand to respond as though they are connected all the time. More than 50% of … Continue reading “When Social Media Meet Customer Care Service (SlideShare)”

Content Marketing Stats on 2013 (Infographic)

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Nowadays, content is becoming a common marketing device, as marketers spend 25% of their marketing budget on content marketing. Content marketing is having a big influence on how customers view and interact with companies, as 68% of customers spend time reading content from brands they are interested in.
Moreover, the following infographic shows you how companies … Continue reading “Content Marketing Stats on 2013 (Infographic)”

Why Local Directory Companies Aren’t Dominating The Local Area

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Local newspapers and traditional printed business directory have been dying for more than ten years, leaving small businesses less options for local advertising. In its place, Internet companies like Groupon, Yelp, and ReachLocal came to reinvent local advertising online, but none has proved to be the best digital place for local businesses, since they do … Continue reading “Why Local Directory Companies Aren’t Dominating The Local Area”