Did you know that marketing and advertising industry contributes $7.2 billion to the Australia’s economy in revenue every year? The combined creative industries, which include film, television and radio, advertising and marketing, design and visual arts as well as architecture, contributed AU$45 billion to GDP in 2011/12 – more than the contribution made by many … Continue reading “Australian Statistics: The Creative Industry Sector in Australia is Worth AU$ 32.9 Billion”
Day: February 18, 2014
Five Social Media Trends in 2014
|Want to know where social marketers are focusing in 2014? Looking for the latest social media trends to inform your marketing? Here are five areas you should start paying attention to right away.
1. Social Listening Becoming Important
More brands are beginning to really listen to their customers. 60% of marketers were using social listening strategies in … Continue reading “Five Social Media Trends in 2014”