Social Media Highlight: The Most Successful Brands on Twitter (Infographic)

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Have you ever wondered which companies that rock on Twitter? Want to take a guess on who has gained the big pie in social commerce and who is good at customer services? Well, wonder no more. Get your answers and more in this infographic. Here are some amazing points:

Xbox holds the Guinness World Record for … Continue reading “Social Media Highlight: The Most Successful Brands on Twitter (Infographic)”

Mobile SEO Tips: 11 Facts about Mobile Optimisation in 2014

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The mobile world has different techniques. The handheld devices are much more flexible, with the fact that operator’s data networks are more reliable, data plans are more affordable. All of this has led to a boom in mobile web search. Thus, it is important that mobile visitors find your site whether they are searching on … Continue reading “Mobile SEO Tips: 11 Facts about Mobile Optimisation in 2014”

Latest Promotional Campaign: Coca Cola’s “The Invisible Vending Machine”

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From our previous posts, we have covered numerous unique vending machine ideas. Some of them were brilliant though. Recently, Coca-Cola Made another cool way to surprise us with their “open happiness” machines during Valentine’s Day. This time, they has crafted ”The Invisible Vending Machine”, which became visible only to couples and gave unique giveaways. Here … Continue reading “Latest Promotional Campaign: Coca Cola’s “The Invisible Vending Machine””

Choosing The Best Digital Marketing Model for Your Business

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When we look at any consumer industry in a broader view, we will notice how changes in digital technology are gradually altering the way that consumers engage with brands before, during, and after a purchase. Consumers today expect to browse, research, solicit feedback, evaluate, and push the “buy” button at their own pace, and at … Continue reading “Choosing The Best Digital Marketing Model for Your Business”

Social Media Statistics: WhatsApp Infographic

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One of the world’s most popular messaging app, WhatsApp, has administered 27 billion messages everyday. Yet, in order to understand how big WhatsApp is, we have to compare it with other messaging giants, such as Facebook or Twitter. The following WhatsApp infographic reveals that Facebook’s messaging app “Facebook Messenger” transfers 10 billion messages whilst WhatsApp … Continue reading “Social Media Statistics: WhatsApp Infographic”

Six Damaging Myths about Social Media

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Social Media Marketing has become a popular topic these days. However, with so much evidence about the value of social media, why do so few executives utilise it? The fact is, they believe in a number of myths about social media that hold them back to give it a try. This presentation reveals the truth.
 
 

The Importance of Hybrid Strategy for Your Business

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Every company has its own competitive strategy. Which competitive strategy does your company pursue? Cost leadership or differentiation? If your answer to this question is “both,” you are probably on the right track. Today, more and more large-sized companies around the world rely on “hybrid” strategies that successfully combine low cost and differentiation advantages.
For those … Continue reading “The Importance of Hybrid Strategy for Your Business”

Six Steps to Optimise Your Website for The Latest Google Algorithm (Infographic)

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The latest Google algorithm named Hummingbird has created a lot of buzz among Internet marketers and SEO agencies throughout this planet. While content marketers are already doing their best to adapt to this new update, many people are still confused with how Hummingbird works. Worry no more and take a look at this infographic to … Continue reading “Six Steps to Optimise Your Website for The Latest Google Algorithm (Infographic)”