Since its establishment in 2005, YouTube has become more than a place to watch cat videos. Eight years later, it has transformed into second-largest search engine in the world and a good media for instant Internet fame. Although it is flooded with cat videos, YouTube has its sights on bigger, better ideas. Here are some … Continue reading “Beginner’s Guide to YouTube”
Month: February 2014
Snapchat: The New Player in Social Media Marketing Battleground
|Every online marketers in the world should pay attention now. The most popular photo messaging app, Snapchat, is now a marketing “player” too. They may only have ten seconds, yet if a brand knows their audience, the impact of an accurate snap can be enormous. When a brand can send a snap that teases a … Continue reading “Snapchat: The New Player in Social Media Marketing Battleground”
Apple iBeacon in Rubens House Art Gallery: Bringing Art to Life
|For those who are not aware, a ´Beacon´ is a physical object that is hung in a room, e.g. in a store or a museum. This device is wireless. It is battery-powered and uses the most recent Bluetooth technology. Via Apple´s iBeacon technology, a beacon sends a ´push´ message to the iPhone or iPad of … Continue reading “Apple iBeacon in Rubens House Art Gallery: Bringing Art to Life”
Facebook Paper: The Latest Facebook’s News Reader App
|Recently, Facebook has launched its latest app called “Paper”. The app provides an intuitive news reader app experience, which users can choose from nineteen different categories including tech, sports, pop-culture, and more. It looks totally different from Facebook, and all content displayed will be curated through a process that includes both an algorithm and a … Continue reading “Facebook Paper: The Latest Facebook’s News Reader App”
How to Get More Gems from Google (Infographic)
|You might have no idea that there is a lot more ways to optimise your search on Google or other search engines. In a recent study on student researching skills, 3 out of 4 students couldn’t perform a well-executed search on Google. When the success of their term paper hangs in the balance, using Google … Continue reading “How to Get More Gems from Google (Infographic)”
Dos and Don’ts of Social Media (Updated January 2014)
|This is latest update our social media rules infographic that shows different social media networks and their uses. This guide can also be used to show things that you should do and shouldn’t do when using each social channel. It’s important to use it to your businesses best advantage to optimise your business goals. Use this … Continue reading “Dos and Don’ts of Social Media (Updated January 2014)”
Awesome Things That Brands Did On Social Media in 2013 (Infographic)
|Need some creative inspirations? Check out our awesome infographic, which lists all major online campaigns created by brands last year.
Ten PR Campaigns that Rocked in 2013
|Brands and companies struggle hard for our attention and create remarkable headlines every single day. Last year, there were thousands of PR campaigns and stunts that revived the interest from audiences. Choosing the best PR campaigns for today’s post is definitely subjective, yet there were certainly some standouts. So, what were the biggest and boldest … Continue reading “Ten PR Campaigns that Rocked in 2013”