Day: July 3, 2014

Five Most Famous Examples of Native Media Advertising You Should Know

| By TWMG

So, what is native media advertising anyway?
In short, native media advertising is an online advertising method where advertisers try to gain attention by providing content in the context of the user’s experience. The formats of native media advertising resemble the form and function of the “normal” content and the user experience in which it is … Continue reading “Five Most Famous Examples of Native Media Advertising You Should Know”

Google Is Going To Join The Native Advertising Battlefield

| By TWMG

The Internet mega-corporate giant, Google, might start to look for native advertising strategy. If this buzz is true, Internet experts assumed that Google will do it at a large scale. The latest news said that Google will run a small test with widget publishers that would include links to content and ads.
In fact, Google can be considered as … Continue reading “Google Is Going To Join The Native Advertising Battlefield”

IKEA Has Launched A ‘Mini Website’ Campaign On Instagram

| By TWMG

Nowadays, using Instagram to advertise your products is so common. How about creating a ‘mini website’ on your Instagram account?
That’s what we call a “brilliant campaign”, and IKEA has surpassed its competitors by using Instagram in such a creative way. Rather than using it as a “selfie”-type campaign, they build a fully functional ‘mini website’, … Continue reading “IKEA Has Launched A ‘Mini Website’ Campaign On Instagram”