Social media advertising is still big business. The total social ad revenue is expected to increase by 194 percent to reach $15 billion by 2018, and more than half of that amount will be on mobile.
US will become the prominent figure that account for 40 percent of social ad spend through 2016, while Facebook remains … Continue reading “Social Media Ad Spending Statistics And Trends (Infographic)”
Day: December 11, 2014
Facebook Spoils Marketers And Publishers With Its Latest Tools
|The biggest social media platform on Earth is aimed at publishers and marketers.
Recently, Facebook has launched a new set of publisher tools that is able to target posts and promote timely content, as well as greater automation. The update comes at a time when publishers are basking in the massive amount of traffic that Facebook sends, … Continue reading “Facebook Spoils Marketers And Publishers With Its Latest Tools”
Instagram Has Garnered 300 Million Active Users, Overtaking Twitter’s Position
|It looks like Facebook’s billion-dollar valued acquisition has shown its true potential.
Instagram has announced that it has more than 300 million monthly active users, up from 200 million in March. At this point, Instagram has surpassed Twitter, which has 284 million active users on October. Either way, what’s clear is that Instagram’s user growth is far … Continue reading “Instagram Has Garnered 300 Million Active Users, Overtaking Twitter’s Position”