Four Innocent-Looking SEO Mistakes That Could Penalise Your Website Severely

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No one wants a site penalty on purpose. Sometimes it happens through carelessness, black-hat techniques, even through honest SEO practices.
There are people who have tried to follow SEO best practices, but they were penalised. If you find any points of connection between your site and the examples, don’t panic. Just because you share a commonality does … Continue reading “Four Innocent-Looking SEO Mistakes That Could Penalise Your Website Severely”

Google Mobile Search Now Covers People’s Tweets

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Recently, Google has released an official announcement that it is now displaying Tweets in mobile searches.
Google search update is updating gradually, first on its app and then on mobile browsers. Along with the latest update, real-time content from Twitter will be displayed directly in the search results. So now when you’re searching on the Google … Continue reading “Google Mobile Search Now Covers People’s Tweets”

How To Maximise Video Content On Every Popular Social Media Site (Infographic)

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These days, visual content has become one of the most important key for driving engagement on social media.
And video has emerged as one of the fastest medium to do so. It is the ultimate audio-visual content. However, unlike what beginners say, video marketing is not just about posting video content on your timeline haphazardly. It … Continue reading “How To Maximise Video Content On Every Popular Social Media Site (Infographic)”

7 Best Content Discovery Sources To Fullfil Your Marketing Needs

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Content discovery can become frighteningly complex if you are solely trying to find the right article or video you know your audience will appreciate sharing with them.
In fact, latest studies reveal this is the biggest time-consuming task for most content curation efforts. In today’s post, The Website Marketing Group will try to list the best … Continue reading “7 Best Content Discovery Sources To Fullfil Your Marketing Needs”

Pinterest Has Updated Its Ad Options, Introducing The New “Cinematic Pin”

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Pinterest is moving forward on the ad race competition with some announcements, one of them is the new “Cinematic Pins.”
The brand new Cinematic Pins are a new feature of motion-based Promoted Pin that is controlled through scrolling. The new ad type aims to provide brands with enhanced storytelling opportunities while also giving consumers control of … Continue reading “Pinterest Has Updated Its Ad Options, Introducing The New “Cinematic Pin””

Marketing Strategy: Maximising Social Media Usage To Get More Customers (Infographic)

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71% of customers are likely to recommend the brand after receiving a quick response on the social media. Moreover, 67% of Twitter users are far more likely to buy from the brands they follow.
Social media is a great opportunity for businesses of all sizes and shapes to interact with potential customers in a way they … Continue reading “Marketing Strategy: Maximising Social Media Usage To Get More Customers (Infographic)”

12 Excellent Tips To Boost Your Pins On Pinterest (Infographic)

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With more than 1 billion boards comprised of 50 billion pins, Pinterest is where some 80 million consumers go to imagine, organise and execute inspirational ideas.
The following infographic illustrates 12 simple tips to help increase awareness around, drive engagement with and maximise the impact of your pins.
Here are some points of consideration:

High quality photos. Pinterest … Continue reading “12 Excellent Tips To Boost Your Pins On Pinterest (Infographic)”