Are you a huge fan of cold calls? What about the marketing emails that you never signed up for invading your inbox? How about TV commercials in the middle of your favorite show?
The fact is, these marketing messages tend to be frowned upon or ignored rather than delightfully consumed. Shockingly enough, these disruptive outbound techniques convert … Continue reading “Five Pillars of Solid Inbound Marketing Strategy”
Day: August 26, 2015
Google Finally Incorporates Tweets To Desktop Search Results
|Google announced back in May that it was adding Tweets to Google search results on mobile devices. The update must have been a success, because Google is now bringing this functionality to desktop search results too.
With the updated search functionality, consumers will be able to get real-time information in search results via from tweets. Moreover, it … Continue reading “Google Finally Incorporates Tweets To Desktop Search Results”
YouTube Gaming: The New Twitch’s Rival?
|Back in June, YouTube announced that it would be getting into the gaming game and launch its own Twitch competitor called YouTube Gaming.
Twitch is a site, acquired by Amazon, that lets you watch others play video games or stream your games and broadcast your own show. The YouTube Gaming site will drag all of the … Continue reading “YouTube Gaming: The New Twitch’s Rival?”
Storytelling and Selling: How To Efficiently Enthrall Your Audience With Tales (Infographic)
|The art of storytelling has been used for centuries for advertising purpose.
Recent study from Microsoft shows that the average human attention span is now shorter than a goldfish’s. The same study also found that the average human attention span has fallen from 12 seconds in 2000 (or around the time mobile phones hit the scene) … Continue reading “Storytelling and Selling: How To Efficiently Enthrall Your Audience With Tales (Infographic)”