Instagram’s New Partnership Program Might Be The One You’ve Been Waiting For

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After starting up its ad API earlier this year, Instagram is now revealing a Partnership Program to help brands improve their marketing initiatives on the social network.
During its initial launch, the program includes a list of 40 partners. Each partner is having expertise in at least one of three specialties to help marketers meet their … Continue reading “Instagram’s New Partnership Program Might Be The One You’ve Been Waiting For”

Are You Ready For The New “Facebook Notify” App?

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So Facebook has released Notify, an app for reading customisable breaking news, info, and entertainment push notifications right on your lock screen in response to its filtered News Feed that was never very good at real-time news.

Notify lets you select from over 70 publishers and customise your alerts to only send you news about specific … Continue reading “Are You Ready For The New “Facebook Notify” App?”

Millennials & Video: Why You Should Love Them (Infographic)

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If you’re not incorporating video into your content marketing strategy because you think it’s too expensive or ambitious, you’re definitely missing a big chance to make an impression on millennial consumers.
Latest research has shown that Generation Y is primed to spend more than $200 billion annually starting in 2017, and that video marketing plays a … Continue reading “Millennials & Video: Why You Should Love Them (Infographic)”