By TWMG
Recently, Twitter has launched an ad option for businesses that guarantees a premium video ad is the first thing that users see when they arrive at their Twitter feed on mobile and desktop.
On mobile platform, the ad will be the second tweet down, after research found that this is actually the most prominent slot. Twitter sales director Angus … Continue reading “Prioritised Video Ad Option is Now Available in Twitter”
By TWMG
Too many brands are creating content with the sole aim of converting people, not educating or entertaining people. If a brand is aiming to have its piece of content shared across social media, it needs to be educational or entertaining.
Do you struggle to find a way on how to build a brand on social media, specifically on … Continue reading “The Secret Ingredients to Make People Flock Your Brand in Social Media”
By TWMG
Have you ever wondered how Aussies’ behavioural pattern over their smart devices?
In the following infographic, you will learn more on how Australians are buying more connected devices and spend more time on the internet to suit an “always” on lifestyle. Here’s all the results, but as an easy to read, cut-out-and-keep infographic. Enjoy!
Infographic credit: Signal
By TWMG
Today’s Australian digital innovation is being decelerate by CEOs that do not fully provide digital support.
In a poll at the AdTech Australia digital experts conference session, only about one fourth of delegates raised their hands to indicate their business leaders fully supported digital innovation. However, the panel believes more digital natives filling CEO roles will help drive the digital agenda. A slide … Continue reading “Australia’s Digital Advancement is in the Hand of the CEOs”
