Facebook Instant Article Has Suffered Some Misreporting Issues

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Facebook has unveiled a reporting error of Instant Articles traffic on iPhone. So far, this is the fourth misreporting issue since September.
The error, which has now been rectified, underreported iPhone traffic from Facebook in ComScore products, affecting “a small number” of publishers between 20 September and 30 November 2016.

“ComScore alerted us to the issue, and … Continue reading “Facebook Instant Article Has Suffered Some Misreporting Issues”