By TWMG
Your email’s subject line is the most important factor that decides whether it will be opened or not.
It is the first impression you have on your recipient. Sadly, most people get a lot of emails everyday and most of them are left unopened. The chances of your email being ignored are pretty high, unless you … Continue reading “Opening Line: How To Craft A Good Email Subject (Infographic)”
By TWMG
How many unread emails do you have in your inbox?
Most people get a lot of emails everyday and most of them are left unopened. The chances of your email being ignored are pretty high, unless you have a trustworthy and appealing subject line.
Your subject line is the first (and the last) impression on users. In … Continue reading “9 Email Subject Tips To Boost Your Open Rates”
By TWMG
Email subject is one of the most fundamental aspects in email marketing. Most of the time, emails with poorly written subjects are automatically placed in the Spam folder. Furthermore, they can tarnish your reputation as a professional.
Email is one of your best channels for staying in touch with and engaging customers. If your customers aren’t … Continue reading “Eight Elements Of A Superb Email Subject Line”
By TWMG
Email subject is one of the most fundamental aspects in email marketing. Most of the time, emails with poorly written subjects are automatically placed in the Spam folder. Furthermore, they can smudge your reputation as a professional.
Fortunately, there are many ways to increase your chances of driving email opens and driving sales through this marketing … Continue reading “Six Great Tips To Write A Good Email Subject”
By TWMG
With the high rising of email volumes, ‘clutter’ becomes an issue for recipients. Any serious business person will think that having a strong subject line is very important since people rate the subject line as one of the biggest motivators for opening an email.
This article contains a summary of highlights, which is based on a … Continue reading “Email Subjects and Why They are Very Important for You”
By TWMG
Symbols have been used in email subject lines for many years, way before emoji became ubiquitous.
It’s not surprising that these symbols can improve your open rate. These symbols differ from emoticons, which are typographical displays of facial expressions, such as :-).
A step up from emoticons and symbols, emoji are those colorful mini graphics ranging from yellow … Continue reading “Using Emoji To Maximise Your Email Marketing’s Performance (Infographic)”
By TWMG
Email marketing is one of the most favourable tools for most online marketers. Unfortunately, most of them are still trapped on the various old beliefs concerning email marketing.
There are many myths that surround email marketing. Adding “FREE” in the subject line will not impact your deliverability rate anymore. Same thing with the assumption that Monday … Continue reading “15 Email Marketing Myths Debunked (Infographic)”
By TWMG
Despite some bad press, email marketing remains one of the best performing digital marking tools available. Here are six useful tips you can implement to increase the Click-Through-Rate (CTR) of your email marketing campaigns.
1. Keep the Subject Lines Relevant and Concise
The subject line is the first thing that will catch the attention of your target … Continue reading “Email Marketing: 6 Tips to increase your CTR”
By TWMG
Here are seven popular email marketing myths and the actual facts behind them:
The Fact: Around 40% of consumers who receive emails from brands are getting no more than three per day, on average, and almost two-thirds (63%) receive no more than six emails per day. Research from Merkle also suggests that three-quarters (74%) of consumers … Continue reading “Seven Popular Myths of Email Marketing”
By TWMG
Here are five tips to help you increase your email’s click-through rates:
1. Make sure your emails are opened
This sounds obvious, right? However, it is not as easy as it seems. Just because your email is delivered to your recipient’s inbox doesn’t mean the recipient will open your email. Here are several ways to increase the … Continue reading “Five Tips To Increase Your Email Marketing’s Effectiveness”
