Do you need your business to flourish? Then, apart from a great product, you must harness the power of branding.
Unlike most people think, branding is not just for the big companies with bigger budgets. If small businesses want to thrive amongst cut throat competition, then they need to embrace branding too. At first, branding for small … Continue reading “The Power of Branding (Infographic)”
The key to successful design in 2016 is the simplicity of the communication of a brand’s message.
Minimalism puts an emphasis on carefully curating a design that speaks to users. Simple design is not the lack of imagination; moreover, it is the result of extremely considered choices. Do you want to know how to design a unique … Continue reading “Designing The Best Logo For Your Brand (Infographic)”
Why are you in business? What sets your business apart? What’s your unique idea?
Most of the time, major businesses are not making products by hand and selling them face-to-face to customers. Most new businesses are distinguished by their intellectual property, which means their ideas and how they put those ideas into practice. Most businesses are … Continue reading “Protecting Your Brand In Online World”
Building good reputation for a brand is challenging. After all, branding defines the core message and values of your organisation, product or service, and it supports and directs all marketing and sales efforts.
The brand is what customers and potential customers think of when they hear the name of your company. Effective branding conjures both positive … Continue reading “4 Fabulous Tips To Build A Wonderful Brand”
A unique way to present your ad is always welcomed among customers and marketers.
In today’s post, we present a nice print-ad play powered by the LED light on your Smart Phone, with SAB Miller’s Abraxas Ad that challenges you to turn on your light, running it behind the page, to unveil the story as your … Continue reading “SAB Miller: Abraxas Interactive Print Ads”
A good brand should be flexible enough to adapt with the market’s needs.
Almost 81 percent of educated people nowadays prefer to skim online content instead of read it thoroughly. Meanwhile the other 20 percent is all that people remember from reading text without visuals. The fact is 84 percent of communication will be visual by … Continue reading “Adapting The Brand To Follow Modern Lifestyle (Infographic)”
Building a brand’s relationship is similar to that of a budding romance between two lovers.
Many global brands have shipped in and started up their loyalty schemes, but then failed to follow through with any type of ongoing brand romancing. It’s all rather like a quick holiday fling, and then a drifting goodbye.
If you want to … Continue reading “Five Important Tips To Improve Your Brand Relationship With Customers”
Brand voice is one of the fundamental pillar of a good, successful company.
When you imagine your brand voice as being at a dinner party, the way you speak to a roomful of strangers reflects your voice and identity. However, it’s only in that isolated condition. What if instead of a dinner party, you’re in your … Continue reading “How To Develop An Effective And Everlasting Brand Voice”
Now that the holiday is over and a fresh new year looms ahead, consider it a great time to give your company’s site a facelift. If you want to improve your site’s performance, now is the time to attack this challenge head on.
1. Improve the Design
Minimalism is the way to go based on current design … Continue reading “Tips to Improve Your Website in 2015”
In today’s digital era, having an excellent service is not enough. You need to establish a trustworthy, personalised brand for your business.
Internet and social media have given numerous businesses the chance to promote themselves beyond the traditional way. They can be the perfect place to showcase your products, skills and attitude to millions of people … Continue reading “Five Great Ways To Build A Personalised Brand With Social Media”