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Picking The Most Suitable CMS For Your Blog (Infographic)

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What CMS did you use for your blog?

If you’re going to be blogging regularly, then you will be in need to choose the right CMS. Using CMS is much better for helping your manage your content without having to know how to code. A CMS is your blog’s platform. There are various platforms that bloggers can use, but WordPress is the most approachable.

However, there are more options out there. Take a look at the infographic below for more popular CMS you can use for your blog.

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Infographic credit: OnBlastBlog

Currently, WordPress Is The Fastest Growing CMS On The Earth

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There is a reason that Internet professionals are paying so much attention so much about WordPress. The answer lies in a fact that it is simply the most popular software of its kind and is regarded as a great deal among marketers.

WordPress is now powering 25 percent of all sites on the web, according to a new W3Techs survey. What’s more, it is also the fastest growing CMS. In fact, every 74 seconds a website within the top 10 million starts using the platform. Compare that with Shopify (based on the W3Techs survey), the second-fastest growing CMS, which is gaining a new site every 22 minutes.

WordPress founder, Matt Mullenweg, had this to say about the usage milestone specifically:

“Sometimes it (the rate of usage) goes up and down through the course of a month, but it’s still a pretty fun milestone that we can now say about one in four websites are now powered by the scrappy open source underdog with its roots stretching all the way back to a single person in Corsica, France. We should be comfortably past 25% by the end of the year.”

Mullenweg went on to say that the biggest opportunity was still the 57 percent of websites that don’t use any identifiable CMS yet and suggested that is where he believes there is room for future growth.

10 Great Magento Themes For Your E-Commerce Website

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Magento has gained its reputation as a smooth, flexible and powerful CMS for e-commerce platform.

In today’s competitive online world, business owners must be cautious on updating their websites so they can outperform what end-users expect from them. It doesn’t have to be overly complicated, at least for those running on the Magento platform.

Various themes can be added to your website to create dynamic features and appropriate online traffic for your business. That’s the main reason why Magento theme development has now become an important part of the strategy owned by SEOs in developing a website. There are a number of professional theme developers especially for the Magento platform which provide you with the latest trends and themes. This ultimately helps in enhancing your online business as well as the future needs of the company.

While the traditional Magento theme consists of a plain white background with simple navigation, it allows you to customise the colors very easily. There are other types of themes that can prove to be helpful for the e-commerce sites. In today’s post, we will examine ten popular Magento themes that you might find useful for developing your website.

1. UX PEARLWHITE

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This is a flexible, user-friendly and fast responsive Magento theme. Everything is responsive in this theme at such an extent that all the tables also respond. All pages are fully customised right from catalog pages to customer account pages and many more. Tabs on pages are displayed on pages according to the screen size.

2. EMPHASIS

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It is a premium multipurpose responsive Magento theme along with advanced admin module. It’s a pretty consumable, easy-to-use and fully responsive theme which is suitable to almost every kind of online store.

3. JM CRAFTS

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A theme developed by joomlart.com, it is a highly responsive Magento theme. The JM craft is a theme loaded with features perfect for any online craft shop. It can be a perfect theme for those who want to impress their buyers by providing an artistic and vivid experience.

JM craft theme is fully equipped with extensions like homepage slideshows, smoother color customisation, catchy titles and graphics and quick view features for viewer’s convenience.

4. LE-SANTANA

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Le-Santana is a primary responsive and retina ready Magento theme including clean, modern and elegant designs. It was designed with an aim to make user experience and usability easy and quick with respect to Magento shopping. It can be easily customised and fully responsive and comes with a lot of features.

5. AWESOME

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Awesome can said to be a next-gen multipurpose Magento theme. This theme is very easy to set up so you can’t set your website in just a couple of minutes. It is customisable and suitable for any kind of device. This theme is a general purpose theme which can be customised and tailored for high-level Magento stores. Awesome Magento theme has been tested and designed to be surely responsive so it works and displays flawlessly on all types of devices.

6. JM SIOTIS

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If you are looking for a street-style fashion store then JM Siotis is the best option for you. JM Siotis includes six exciting features like JM Mega Menu, JM Products slider, JM Slideshow2, JM Product, JM Quick Buy and the awesome JM Basetheme. Due to this you get unlimited options and choices so you can customise your site with less effort.

This is the only theme which supports off-canvas menu that is used in mobiles and tablet devices. It also comes with a Quick Buy module, which supports transitions and effects specifically developed for this particular theme.

7. EVOQUE

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This is Magento’s latest theme, which consists of layout, speed, nonstandard solutions which can catch the eyes of customers. This is an innovative Magento theme designed by expert and experienced developers.

8. GALA VINEYARD

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Gala Vineyard is a special theme that is designed to keep themes clean and neat with maintaining its spirit. A combination of black and white can create a strong personality for shops like that of wine/alcohol.

3-D effects and transitions will create such beautiful visuals that you can ever imagine. You can logically store all your categories and add many levels and columns by using Mega menu and Mega menu builder. By the feature of automatically resizing at different resolutions, it can comfortably load on any device and give the best appearance on all devices.

9. VES CAMERA

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This theme is specifically designed for stores of cameras, mobiles, and hi-tech gadgets. Based on Leo framework this theme is fully responsive and looks perfectly in every device.

This theme comes with five spectacular theme colors, flexible layout and mega-menu support. The Ves theme module makes is easy for you to control template direction, changing theme, and template width via updating few configuration without hacking, customising the code.

10. BOOK STORE

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This is an online Bookstore Magento theme for Magento 1.5, Magento 1.6 and Magento 1.7. Having a fresh and clean design can help you easily customise templates.

Updating Your WordPress Site From Smartphone

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WordPress is a popular platform when it comes to blog. However, just because a website uses WordPress that does not mean it is a blog. WordPress is a Content Management System just like Drupal or Joomla.

WordPress users typically tend to update their website via desktop browsers. However, today everyone seems to be “on the go”, ad-hoc posting can be very valuable to engage readers and remain timely. While there are mobile-friendly themes like WPtouch, users should explore the range of options available to them before committing to a strategy for mobile updating.

Rather than needing to log into your account through a browser every time, you might want to consider installing a free, dedicated WordPress app. Available for both Android and iOS, this simplifies the management of both hosted blogs and ones created with WordPress.com.

1. WordPress for iOS

Taking into consideration the most important elements for managing a WordPress blog, the app focuses on four sections: View, Publish, Configuration and Admin.

  • View: In this section, users can see the website and examine key statistics. If analyzing a self-hosted blog, the statistics can only be seen if the JetPack plugin is installed, linked and configured.
  • Publish: If you want to add posts and/or pages to your blog, this is the place to do it. You can customize text formatting, integrate hyperlinks as they’ll appear on the blog, or switch to HTML to gain complete control over the post. Photos and other media can also be uploaded here however the iOS version does not give you access to your existing WordPress media library. Assign categories and tags by selecting the Settings button at the top of the page or post. You can also schedule posts for the future, select Post Format and assign a featured image.
  • Configuration: If you are on the go, don’t forget to publish your location. In the Settings section in Configuration, you can geotag your posts by flipping a switch. You can also configure what statistics you want collected from JetPack in this section.
  • Admin: Should you need to perform tasks not possible with the app, the Admin button takes you to the administration page of your blog via Web browser for full access.

2. WordPress for Android

Perhaps the more simplified mobile experience is created for Android users. This app is organized similarly to your WordPress dashboard: the slide-in menu appears in the left delivering access to pages, posts, comments, site viewers, stats and your media library. This allows you to add and manage photos that you have previously uploaded to posts directly from your phone. Eliminating the need to familiarize with an entirely new interface, you can rest assured you can jump into managing your blog without a learning curve.

Due to the limited functionality within the mobile apps, it may not be the perfect solution for every task. It is important to note that desktop access may still be necessary to fully administer your WordPress blog, like accessing plugins. If posting and updating on the move is important for you and your mission, then take the time to integrate the right mobile editing strategy for your needs.

Three Types Of Content With Higher Viral Factor (Infographic)

Do you remember the viral content called “The Dress” that divided online audiences apart globally on what its actual colour?

Creating a viral content is a tricky business. If you want your content to get shared on social media, you need to know numerous types of audience and what’s the latest trend people tend to like and share. Going viral requires a bit of luck, but there are certain content formats you can consistently create to tap into viral territory. Take a look at the following infographic to learn how to create content that people love to share.

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Click to Enlarge

 

WordPress Vs Magento: Which One Is Better For E-Commerce Developer?

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If you are currently utilising a website and looking to integrate some e-commerce functionality into it to grow your business further, you might be confused with the two most popular solutions: Magento and WordPress.

If you have some experience working with WordPress, Magento’s complexity may seem quite daunting comparatively. However, in this post, The Website Marketing Group will highlight some good reasons why Magento is most preferred for e-commerce development, and some tips on how to use it flawlessly as you do with WordPress.

From the outside, both platforms appear almost similar. Both of them are customisable, SEO friendly, can be broadly themed and have a strong online support community. Both are essentially content management systems (CMSs), allowing you to add, modify and manage your contents in the most simplified yet effective way.

However, their differences lie in their core purpose:

WordPress

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WordPress is an open source blogging platform and content management system. More than 60 million websites or 17 percent of total websites is driven by WordPress. Even websites like eBay, which owns Magento, uses WordPress for their blogs. In addition to being very user friendly, it is also famous for providing an easy-to-embed plug-in architecture and template customisation. In other words, the basic e-commerce functionality in WordPress can be achieved through various third-party plug-ins.

Magento

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Magento, just like WordPress, is based on an open source technology. It is an e-commerce platform having dedicated e-commerce features that have been trusted by 150,000-plus online store owners, including some of the world’s prominent brands, ranging from small businesses to large multinational corporations.

Magento offers a high level of customisation and functionality that renders merchants with the flexibility to set up online stores, according to their business needs, and provides rich features like multi-store management, generating reports, mobile commerce, marketing, search engine optimisation and other e-retail management tools. Its CMS system also facilitates the creation of complex content pages, menus and version control very much like WordPress.

1. Identify Your Website’s Purposes

Choosing one among both mainly depends on your website’s purpose. Although both platforms are content management systems, it is pretty clear that Magento was built particularly for e-commerce, while WordPress is all about publishing content and creating an informational website. Magento’s functionality overall is oriented toward a business structure and selling on the Internet. If your goal is to sell a large number of products online, then using Magento comes highly recommended. Rather, if your aim is to just create a website primarily for posting informative contents and blogs, or you wish to sell not more than a few products online, then WordPress may be a more suitable option.

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However, the functionality of the WordPress e-commerce plug-ins is limited. If you would want to integrate different shipping options or multiple payment gateways, WordPress may not allow you to do this. While in Magento Admin Panel, you will find a major part of it is committed to e-commerce capabilities like payment incorporation, shipping methods, stock inventory, price management, order fulfillment and so on. Furthermore, Magento is more secure than WordPress third-party extensions. If you want to see your business thrive, then Magento should be your first priority choice.

2. Differences In Development

As soon as you begin development, the differences between WordPress and Magento will also become apparent. If you have previously worked on WordPress, Magento may seem complicated to learn due to the differences in terminology and applications. However, learning Magento could be easier if you figure out the similarities between both the platforms, after all both are content management systems.

3. Templates

WordPress is made up of multiple editable pages and posts. When developing template files, a set of functions and loops are used to call the post and page content. Custom template files can also be created and applied to a single page.

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While Magento on the other hand functions quite similarly as WordPress. However, something that can be carried out through WordPress in a few clicks, the same thing needs to be done in a more programmatic fashion through Magento best practices. For instance, in Magento, you cannot set up additional CMS page templates simply by creating a new template file, but you also need to create a new module that updates the list of templates available to it.

4. CMS Static Blocks

CMS Static Blocks in Magento functions kind of like a combination of posts and widgets in WordPress. CMS Static Blocks are required for placing text and images on a CMS page or in a template. They act pretty much similar to widgets in WordPress, which manages structural elements and design in a template. Also, note that Magento offers its own widgets too, which provides a higher level of functionality than Static Blocks.

The major difference between the two is that programming contained in WordPress is based on a set of PHP scripts, while Magento is powered by the object-oriented concept, and involves numbers of files and folders. Moreover, WordPress has a unique naming convention, and most files are largely contained in the same folder, while in Magento several files and folders share the same name.

Conclusion

Magento is more efficient and recommended alternative to WordPress plug-ins if you want to promote the sales of your online business. Once you integrate Magento into your business, it will be highly beneficial to you because of its functionality offered, making it a robust e-commerce solution.

Important Questions to Ask Before Hiring A Web Developer

Website development is not a “do it once, and you are home free”-type of practice. You will need a mutual and beneficial business relationship with your website designer/developer. And just like any successful business relationship, it helps to ask the right questions upfront to see if there’s a good fit between your business and theirs. Whether you’re looking to find a new website developer, or want to learn more about the one you’ve got, here are some questions that you really need to ask to any website designers before decide to build one:

1. Do I own my website?

Similar questions are: “What are the costs if I wish to move my website to another company?” or “If your company suffered bankruptcy, what happens to my website?”. These are crucial questions though. Your website is an investment. It’s critical to have a good understanding of this issue, preferably before you have a deal with a developer. If you are uncomfortable with the answer, choose a different developer.

2. Which CMS (Content Management System) will you be using to build my site?

A CMS will be used to help your developer to build your site and to give you the tools to self-manage some content (words, documents, photos, videos, etc.) on your site. These features is surely very handy, except if you just want the most basic of brochure-style websites.

If an obscure or proprietary CMS is used to build your site then the chances of having any other web developer work on your site is low to zero. Here are a couple of sites that track the most popular CMS:

  • CMS usage statistics: overview of statistics for CMS technologies
  • Web Technologies: usage of content management systems for websites.

At the moment, WordPress is the most popular. However, before you insist that you website is built using WordPress, it’s important to note that:

  • Different CMS suit different purposes. For example, Drupal is very popular with larger enterprises and government, and Magento is a specialist e-commerce system.
  • An off-the-shelf CMS is not appropriate for all sites. Highly original sites or applications might be better custom coded using Ruby on Rails, or your site might be part of a much bigger Software as a Service (SaaS) system such as Shopify.

3. Have you produced a website like mine before?

Just because a web developer doesn’t have a site like yours in their portfolio, it doesn’t mean you shouldn’t give them a go. If they do, there’s an improved chance they’ll spend less trial and error time than an inexperienced competitor.

4. What are the likely ongoing costs of my website with you?

Aside from managing content, imagine you don’t want to add any new functionality to your site after it goes live. What are the costs of keeping your site running as is? Ask about hosting, domain names, security updates, SSL certificates, payment gateways etc. Find out more about how to choose and register your domain name.

5. What are your charges for service and support?

Some website developers might lure you in with a low initial price, but then slug with you high maintenance and update charges, ongoing and/or ad-hoc. Here are some helpful questions to ask: Do you offer support outside of business hours? What are your typical response times? Can I call someone, or is it email only?

6. What do you offer in terms of marketing my website?

SEO or Search Engine Optimisation is the phrase you’ll hear most often, but that’s just the start of what you could spend on marketing your new site – online or offline. However, you must know that some web development companies don’t offer this service at all, preferring to leave it to others whose main service offering is the digital marketing. Some businesses offer entry level services to get you started, while others claim to offer a full suite of digital marketing services (keep in mind it could be outsourced).

7. Can I meet with the people who are doing the work?

This is another way of asking ‘Do you outsource?’. Whether or not you think outsourcing is a good or bad thing is up to you. Ultimately it’s about your website developer taking full responsibility for the work that is produced.

8. How long do you estimate before my website goes live?

Maybe the developer has a lot of work so that they can’t even start on your site for the next three months.

9. Will my site look good and work well on a smartphone or tablet?

Any day now, smartphones and tablets are set to overtake desktops as the more popular way of accessing the Internet. Does your website developer know about responsive web design, or perhaps they recommend a mobile-specific (m.) version of your site? This is a rapidly evolving area of website design and development, so this question is about checking that your web guy is in touch with the issue, rather than in denial. Always keep in mind that it’s reasonable to expect to pay more for a website that works well on a desktop and a smartphone.

10. What’s in it for the sales person?

Do you feel like you’re being pushed into paying for extras that you don’t quite understand and maybe don’t need? Are you being “forced” into buying a package (which may or may not be suitable), rather than a solution? How much is the salesperson listening, and how much are they talking? Make sure the sales person’s commission isn’t his or her biggest incentive.

Conclusion

Don’t be afraid to get the answers to all the above in writing. A reputable, experienced, confident web developer will have no problem with this because they know it helps to get the relationship onto an open, transparent platform right from the start. It can also help you compare and contrast offers to your business needs.

SEO Modules for Popular CMS Systems

Content Management Systems (CMS) play an important, yet low visibility role in how well content can be ranked on search results pages. With as many CMS offerings as there are SEO best practices, understanding how SEO-friendly your CMS is (and what you can do if it is not) is imperative to your success Analyzing Your CMS for SEO Friendliness Over the past few years, CMS have improved their functionality considerably, especially in the area of SEO friendliness. How does your CMS compare? Most now offer methods to develop clear and spider-friendly site architecture, custom titles and descriptions for each page created, valid HTML, alt-text for images, and search engine-friendly URLs. If your CMS does not offer this functionality, you might consider looking elsewhere. WordPress: While not a CMS by definition, it can be used as such and features a whole host of plug-ins to meet basic and complex SEO requirements. Some of the most popular include the All in One SEO Pack, Google XML Sitemaps, Breadcrumb BavXT, Image Caption and Permalinks Moved Permanently. WordPress has hundreds of SEO plugins worth investigating. Joomla: Better suited to larger sites whose purpose is to produce (rather than promote) content, Joomla has many features out-of-the-box which cater to the SEO conscious – both commerce and open-source. JPromoter is a commercial Joomla module that produces search engine-friendly URLs and handles metadata nicely. Another decent SEO module for Joomla is Heavenly Titles, which displays the title of the page or content item in a module position and allows users to apply custom styling. Joomla actually features over 30 SEO and meta data extensions on its official site which are worth a look including Title Manager, and SEO Simple. Drupal: The very popular CMS, Drupal, offers out-of-the-box SEO friendliness that is unmatched. That has not stopped innovation however; some popular SEO modules for Drupal include pathauto for creating search engine-friendly URLs, xmlsitemaps to ensure content is indexed properly, and nodewords which allows Drupal users to set custom meta tags and descriptions for specific nodes. Sitecore: You might have noticed that the three platforms mentioned so far are all open source. While these systems’ respective members are all active in adding enhanced functionality to the CMS environment, it doesn’t mean that each commercial grade CMS provider is not fully aware of the importance of SEO friendliness. Case in point, Sitecore. Back in 2007, Sitecore, a CMS running on the .Net framework launched an SEO module that could be integrated into its already SEO-friendly CMS capabilities. The module “embeds SEO analytics into the day-to-day CMS process, and allows keywords and content to be quickly adjusted over time to keep pace with ever-changing search pattern rules.” The module lets marketers see how the search engines will view the website, identifies incoming links, helps optimize for keyword combination-density-placement and even provides at-a-glance reports of image and linking errors. The system even goes as far as alerting users if fields such as alternate text, description or other meta values are not complete.