B2B Technology Collateral Consumption Declines YOY

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Of the five major B2B technology collateral types covered in a 2010 survey of corporate technology decision-makers conducted by Eccolo Media, three showed a significant decline in consumption during the last 12 months, according an[download page] update released in October 2011. Consumption of product brochures/data sheets went down 13%, from 83% last year to 72 percent … Continue reading “B2B Technology Collateral Consumption Declines YOY”

Google Says War on Spam Ranks First

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Google principal engineer Matt Cutts response to recent complaints from users about the increasing prevalence of spam in search results.
The war on webspam, Cutts writes, is being waged as intensely as ever, in fact saying that Google’s search quality is presently “better than it has ever been in terms of relevance, freshness and comprehensiveness.”
The post … Continue reading “Google Says War on Spam Ranks First”

Website Development-Experience-Failure Is Not an Option — It’s a Requirement

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Website Design Services in Sydney Australia Like any building project website development is no different. It had been a difficult few months for the team. Not the usual we-busted-our-butts-and-finally-shipped difficult — that had happened months before.
No, this was a different type of difficult. Let’s just call it a we-launched-and-our-company’s-revenue-dropped-thirty-percent difficult.
The team took a gamble with … Continue reading “Website Development-Experience-Failure Is Not an Option — It’s a Requirement”