With over 85% of all marketers worldwide now using content marketing to get more engagement and sales, no wonder that businesses focus more and more on how content is created, consumed and published. If you intend to do the same, you will find some facts on how content marketing can help your business in the … Continue reading “55 Reasons Why Content Marketing Can Help Your Business (Infographic)”
Have you ever thought and considered just how much data is shared through the internet every day?
A commonly quoted statistic is that 90% of the world’s data has been generated over the past two years. Still, what does that actually mean, in terms of storage and expansion, and where is all that data being utilised? To … Continue reading “The Evolution of Internet’s Data Usage (Infographic)”
The moral or ethical issues on the subject of spying are a bit dodgy. On the extreme end, conducting industrial espionage may be illegal. Hiring someone from inside the enemy camp and transforming him or her into an industrial spy may violate all sorts of commercial and legal laws. It can be a constitutional violation, … Continue reading “Spying on Your Competitors: 6 “Ethical” Tips”
Digital marketing is growing rapidly in the current marketing playing field. Furthermore, it’s possible that digital marketing could soon supplant most traditional forms of marketing altogether.
If you haven’t yet integrated digital marketing into your marketing mix for your business, it’s time to adapt, and fast. Not only is digital marketing more affordable than traditional forms … Continue reading “3 Successful Tips For Modern Digital Marketing Campaign”
Having a website that showcases products is useless if customers don’t buy the products. In fact, we have no business calling them customers if they don’t buy. Because the rule of business is: we sell, they buy.
What good is a website if it just sits there in the cyberspace, taking up space and waiting for … Continue reading “5 Tips To Improve Your Site’s Conversion Rate”
Nowadays, everybody is doing B2B. If you are not updating your knowledge concerning the latest B2B news and techniques, you’ll definitely miss a big point.
Simply “doing” B2B online marketing is not going to maximise success. Truth to be told, your website isn’t going to just magically generate new business just because it looks good and … Continue reading “2016 Ultimate B2B Online Marketing Guide (Infographic)”
Have you ever felt that your ideal customers are all meeting in some secret location? What if you haven’t been invited to this source all this time?
Well, you’re not exactly wrong. In 2015, Reddit has received 82.54 billion pageviews. People visit Reddit to read, comment, and socialise. The good news is, it covers just about every … Continue reading “Using Reddit As Customer Research Source (Infographic)”
Every business owners know that online marketing is very important for the longevity of their business.
For new startup to succeed you need to market it. However, it is easier to say than to be done. There is a mile-long list of internet marketing opportunities for startups – from Facebook advertising to viral videos to search engine optimisation.
Feeling … Continue reading “Finding The Right Marketing Strategy For Your Business (Infographic)”
Small businesseses have little to no choice when it comes to marketing options due to their limited budget.
Let’s say you have came up with a great, unique idea and have a product that you want to sell. You tell all of your friends and they all recommend that you start your own business. After taking … Continue reading “5 Useful Online Marketing Tips For Small Business (Infographic)”
The majority of Australians say there is too much advertising, most is forgettable and it can’t be trusted.
Grey Group Australia has conducted research in partnership with Zing Insights for its Eye on Australia report, looking at how brands are fairing in a new media world. However, the study has found that brands are suffering and that … Continue reading “Australian Brands Suffer From Poor Ads”