By TWMG
When successfully executed, LinkedIn can become a powerful social media marketing tool.
Cathay Pacific Airways is a nonstop premium airline service focused on the business class market. When they are looking for a way to expand their business accounts for the Asia and China market, they choose LinkedIn as their main marketing tool.
Reaching the target audience
Cathay … Continue reading “LinkedIn Marketing Case Study: Cathay Pacific”
By TWMG
LinkedIn is a must-have social media channels for all professionals all over the world.
LinkedIn is probably the biggest online networking platform for professionals. If you’re serious about your career, you need to own a ‘serious’ LinkedIn account. The necessity to use LinkedIn are doubled for public speakers and presenters, since they need to use LinkedIn … Continue reading “33 Wise Tweets About Linkedin Use For Business (Infographic)”
By TWMG
Human resource development is one of the essential elements of a company, and in today’s post, you will learn some useful insights from the best practitioners in the employment field: LinkedIn.
Last week, LinkedIn co-founder Reid Hoffman and CEO Jeff Weiner were interviewed about human resources management. As part of the LinkedIn Speaker Series, Reid talked a … Continue reading “The Alliance at LinkedIn: How LinkedIn’s Board of Directors Manage Its Employees (Video)”
By TWMG
Are you publishing on LinkedIn? Is your content getting the shares it deserves?
Publishing your articles on LinkedIn helps build your personal reputation and increase exposure for your business or website. In this article, we will share five tactics for publishing content that gets read and shared.
1. Publish Early in the Week
The best day to publish on LinkedIn … Continue reading “How To Get Maximum Exposure Publishing On LinkedIn”
By TWMG
There were 277 million total LinkedIn users in February 2014. Every minute, there are 120 potential clients, mentors, and connections creating new accounts. The question now is, how do you reach them? The answer is quite obvious: with your own LinkedIn profile, of course. However, most people are unaware of how bad their profiles on … Continue reading “Four Easy Ways to Make Your LinkedIn Profile More Attractive to Potential Clients”
By TWMG
Many people are still unaware about the power of LinkedIn, especially for B2B type business. Not many people know that over 80% of the leads that generated through social media for B2B market come from LinkedIn. Do you ever heard that potential leads for B2B marketers are more likely to convert at 2pm, right after … Continue reading “LinkedIn For B2B Lead Generation (Infographic)”
By TWMG
LinkedIn has acquired a lot of buzz among social media marketers with their ‘Influencer Program’, where prominent business figures can post public broadcasts and blog posts on their profile. This was a good thing from to vary their content base and capture unique opinion from business leaders all around the world. Recently, LinkedIn have announced … Continue reading “Introducing LinkedIn’s “Publishing Platform””
By TWMG
LinkedIn have stated in their official blog post that they have fifty million members residing in the Asia-Pacific region, with more than five million registered users in Australia. Here are the details:
Australia – 5 million members
India – 24 million
China – 4 million
Indonesia – 2 million
Philippines – 2 million
Japan – 1 million
Singapore – 1 million
Malaysia – … Continue reading “LinkedIn Has Reached More Than Five Million Active Members in Australia”
By TWMG
Inbound marketing techniques have risen in 2013. Modern professionals are more eager to engage with brands and businesses that willingly on engaging with them and sharing useful contents. Brands and companies that frequently provide information and engage with their audiences aren’t just selling. They are also working on “building relationships with social media” approach.
This excellent … Continue reading “The Marketer’s Checklist for Better LinkedIn Campaign (Infographic)”
By TWMG
LinkedIn is the world’s largest professional social media that connects associates with each other and businesses with current and potential employees, all while enabling community development and content sharing. Truthfully, LinkedIn’s power lies in its ability to build authority, establish thought leadership, and cultivate a robust network. Here are some key points and statistics about … Continue reading “Beginner’s Guide to LinkedIn”
