For most Chief Marketing Officers (CMOs) or Marketing Managers, the decision to hire or outsource to a digital agency can be daunting and complicated. You’re tasked with finding the right agency to become an extension to your company – and that is not often easy. Let’s take a look at some of the best practices … Continue reading “How to Choose the Right Digital Agency”
To write remarkable content, you need two things – a great writer and someone who knows the ins and outs of your industry.
The catch with this is that it’s not often that you find one person who can fill both roles. So who do you choose to produce your content – the writer who has … Continue reading “4 Essential Online Business Challenges and How to Overcome Them”
Instagram is the best social media platform to share personal moments and inspirational experiences. With more than 300 million monthly users, it’s also a perfect place for businesses to develop and post engaging content, monitor posts and campaigns, and analyse their engagement with an expanding audience.
In today’s post, we will share a list of tools … Continue reading “13 Great Instagram Tools For Professionals”
When you don’t have enough creative billboard in the world (like this massage billboard), you will create another one.
There are billboards and there is this, Apotek’s Coughing Billboard that detects cigarette smoke within a proximity range of the digital screen, and triggers and interaction, or perhaps more on point, a repulsive cough at the near … Continue reading “Apotek’s “Coughing Billboard” is a Great Example How Innovative A Digital Touch Can Be”
Unlike common assumption, your followers actually listen to your business. They are always curious about the newest releases. That’s why a social media manager is enough to maintain good CRM.
However, spreading your brand awareness to the people who are not your followers and making them as your followers is not possible by being a brand … Continue reading “How To Master Community Management (Infographic)”
With its various creative campaigns such as button, socks and ring, Netflix is creating a doorbell for a Halloween themed campaign.
Netflix’s new Halloween Doorbell gives trick-or-treaters a scream while you continue to stream, with the DIY Halloween Doorbell (comes complete with build instructions) transforming your home into a trick-or-treaters’ delight while you never leave the TV.
You hang … Continue reading “Spice Up Your Halloween with Netflix Doorbell”
Google is widely known as the most advanced and complicated search engine on Earth.
One of the reason is the fact that Google is constantly updating its search algorithm. While Google wants to become a better and dependable search engine site among its competitors, the changes often puzzle online marketers and fellow SEO practitioners. The source of … Continue reading “The Evolution of Google Algorithm from 2010 to 2016 (Infographic)”
Come October and brands plunge right into marketing their products and services for Halloween.
Latest research found that Halloween spending will reach $8.4 billion this year on decorations, candy, costumes and even the odd visit to a haunted house. The best Halloween campaigns last year were clever promotions and contests with a heavy focus on video.
How about this … Continue reading “5 Amazing Tips To Spark Your Halloween Campaign”
Automated marketing is notoriously known as the “wrong” way to market your brand.
However, the fact is, automated marketing is not as bad as you might think. Digital marketing is constantly changing and getting higher in terms of online advertising, as what worked yesterday might produce no results today. Therefore, it becomes very important to stay ahead … Continue reading “How To Maximise Your Current Automation Marketing Strategy (Infographic)”