Category: Tech News & Info

View more about Tech News & Info from The Website Marketing Group Main Site

Big List of Marketing Automation Software

| 0 Comments | By TWMG

Marketing automation software is here to stay.
No longer an emerging trend or the domain of a select few savvy businesses, these software platforms streamline sales and marketing departments by replacing high-touch, repetitive manual processes with automated solutions. Sounds good, right? But what do these solutions really enable your organization to do, how can it benefit … Continue reading “Big List of Marketing Automation Software”

Spring Reading for Web Pro’s – Weekend Warrior

| 0 Comments | By TWMG

Website Magazine produces a suggested reading list for its readers once every few months and (lucky you) today’s the day.
Our 2011 Spring Reading List for Web Professionals highlights just a few of the best books released recently.
Categories include search engine optimization, web design and development, affiliate programs, content management systems and more – including customer … Continue reading “Spring Reading for Web Pro’s – Weekend Warrior”

1 in 3 Pay for Online Video Content

| 0 Comments | By TWMG

34% of consumers pay for online and streamed video content, according to a survey from TVGuide.com and paidContent released in November 2011. Data from “Inside the War for Viewer’s Attention” indicates that while 81% watch streaming and online services for free (not counting broadband bills), 69% also use paid content or subscription services. 19% of consumers … Continue reading “1 in 3 Pay for Online Video Content”

Most Publishers See Online Display Ad Revenue Hike

| 0 Comments | By TWMG

Almost three in 4 publishers (73%) say revenue from online display ads has increased in the last year, according to [pdf] a report from eConsultancy released in October 2011. Data from the “Online Publishers Survey Report” indicates that almost 40% more publishers are enjoying increased revenues compared to 2009, when just over half (53%) saw increased … Continue reading “Most Publishers See Online Display Ad Revenue Hike”

Consumers Willing to Share Shopping Data with Brands Online

| 0 Comments | By TWMG

About seven in 10 (71%) of global consumers are willing to share their personal shopping data with brands online,according to new research from McCann Worldgroup released in October 2011. Data from “The Truth About Privacy” indicates that 5 times as many consumers will share their shopping data than will share their financial data online (14%).
According to … Continue reading “Consumers Willing to Share Shopping Data with Brands Online”

NetSuite OneWorld Gets Update for 2011

| 0 Comments | By TWMG

NetSuite OneWorld, the world’s first cloud-based ERP solution for global companies, was updated yesterday with the release of its newest version.
OneWorld is the brainchild of cloud-based financial/ERP software suite provider NetSuite.
The 2011 version of OneWorld includes automated intercompany management to accelerate and increase the efficiency of the “close process,” and it also streamlines compliance with expanded … Continue reading “NetSuite OneWorld Gets Update for 2011”

Target’s Site Plagued by Glitches, Friction Between Marketing and Tech Teams

| 0 Comments | By TWMG

Broken links, missing baby and wedding registries, and carts with a mind of their own are just a few of Target’s problems six weeks after the retailer unshackled itself from Amazon. But irate customers unable to complete purchases and Facebook and Twitter feeds littered with angry comments, all during a period when nearly 40% of … Continue reading “Target’s Site Plagued by Glitches, Friction Between Marketing and Tech Teams”