How To Walk Through The Content Marketing Tightrope (Infographic)

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Recent study has revealed that 9 out of 10 consumers want brands to share content online.

In fact, one survey of 1,000 online audiences showed that consumers trust content from brands almost as much as they do from established media. In short, content marketing is just like a balancing act. You need to create content that’s shareable but also trustworthy. In the infographic below, you will find seven great tips and tricks so you can walk the tightrope safely and successfully.

walking-on-the-content-marketing-tightrope-infographic
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Infographic credit: Insights in Marketing