Today, Instagram announced that it has hit 400 million users.
The news comes just nine months after announcing that it hit the 300 million mark. Here is the updated chart:
Here’s Instagram official statement regarding the achievement:
Our community has evolved to be even more global, with more than 75 percent living outside of the US. To all the new Instagrammers: welcome! Among the last 100 million to join, more than half live in Europe and Asia. The countries that added the most Instagrammers include Brazil, Japan and Indonesia.
The interesting point is how Instagram gets its “next 400 millions.” It’d be sure nice to know what the splits are on iOS vs. Android, though. For anyone who was worried that Instagram ads would scare users away in droves, that’s not the case. This is good news for advertisers, who are starting to fill up the network with both photos and video commercials.
So far, Instagram garners a bigger user base than Twitter, which last reported 316 million users. Seems like Instagram has cracked the code of finding users in every nook and cranny of the Internet all over the world. With Facebook’s help, of course.