McDonald’s Australia Facebook Page Has Reached More Than 1 Million Fans

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McDonald’s Australia has surpassed another milestone in the social media marketing. Macca’s Facebook Page has reached more than one million Facebook Likes. Today, it is the largest Australian Facebook Page for a fast food restaurant.

Two McDonald’s latest promotional campaigns, Track My Macca’s and Our Food Your Questions, are the biggest factor behind its success. To celebrate this, McDonald’s Australia and OMD World have created a hilarious, pixelated-style video for its loyal fans.

“With social media and digital playing an increasingly important role in McDonald’s brand communications, hitting the one million fan milestone is something we’re lovin’ ” said Mark Wheeler, the Head of Digital Marketing for McDonald’s ANZ.