SEO Mistakes Every Business Owners Need To Avoid (Infographic)

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Managing a small business was difficult before the Internet age. Internet can simplify various marketing tasks, but it has a price to pay.

Now, thanks to Google, the opportunity for small businesses to compete with big names is equal. As a result, there are so many decisions to be made when determining how to best market yourself online.

For small business owners and startups, it is nearly compulsory to utilise SEO in your online business. Without it, how can you build up your validity and credentials in the eyes of your customers?

Search is the number one driver of traffic to content sites, beating social media by more than 300%, so the importance of search engine optimisation goes without saying. That said, if you have quality links from other web pages, Google will rank you higher on search engine results. Improving your search engine results should be the name of the game when marketing your small business in 2015.

SEO has come a long way since its inception. Great content is now the stepping stone to getting the links you need to build your credibility. If you can create quality content that includes your relevant keywords you will attract links and be well on your way to building your SEO.

Take a look at the following infographic for more detailed information.

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Infographic credit: Fertile Frog.