If you are asking what’s the latest trend in 2017, the most obvious answer is the social media itself.
Although there is a lot of uncertainty going into 2017, social media is taking the cake with its obscure nature. With an astonishing percentage of young adults using Snapchat and other platforms, there’s no surprise that advertisers want to capitalize upon the traffic. Although Snapchat’s filters certainly cost a pretty penny for the company, the high amount of users undoubtedly makes up for it.
Here are six key trends marketers should keep an eye on in 2017.
Infographic credit: Sproutsocial