Slowly but sure, Tumblr is getting on its way toward the top of social media marketing competition.
Mobile and desktop spending is going to hit $61 billion in the first quarter, an increase of 16% since this same sales period last year. More than that, a significant portion of this activity will take place on social channels. 47% of respondents plan to use social media to find products, presents and other inspirational gift ideas.
By making it easier than ever for consumers to share stories, photos, links, GIFs and other pieces of visual content, Tumblr is positioned itself to play an important role for brands looking to connect with shoppers during the holidays. If you’re a marketer, the potential is quite obvious. The fact is, one in three users would rather spend time on the platform than eat or sleep. With the holiday shopping season well underway, we take a look at which online retail brands and products are driving the most organic engagement on Tumblr – and what it means for you.
In the infographic below, there is an in-depth look at which retail brands and products are driving the most organic engagement on Tumblr this holiday season. Learn from it and get the maximum result for your brand.
