Here is a question: Why do visitors of my website leave so quickly?
Attracting a potential customer is hard enough. Grabbing their attention and retaining them is even more difficult. It’s important to craft your website so that customers frustration can be kept to a minimum level, thus maximising their retention.
We admit that while it’s not … Continue reading “24 Reasons Why People May Leave Your Website in 15 Seconds”
Month: June 2014
Six Great Tips To Write A Good Email Subject
|Email subject is one of the most fundamental aspects in email marketing. Most of the time, emails with poorly written subjects are automatically placed in the Spam folder. Furthermore, they can smudge your reputation as a professional.
Fortunately, there are many ways to increase your chances of driving email opens and driving sales through this marketing … Continue reading “Six Great Tips To Write A Good Email Subject”
Facebook Friends: A Hilarious Take On Facebook’s Subtle Advertising Strategy From ABC’s “The Checkout”
|You may not be aware of this, but Facebook has subtly advertised through you and your friends’ recommendations.
Facebook is clever enough to realise that the strongest promotion that a brand can have is recommendations from families and friends. However, the strategy employed by Facebook has gone the wrong way. At least that’s what The Checkout implied on … Continue reading “Facebook Friends: A Hilarious Take On Facebook’s Subtle Advertising Strategy From ABC’s “The Checkout””
Whiteboard Friday from The Moz: The Greatest Myth in Content Marketing
|What is the biggest misconception about content and social media marketing these days?
In our previous post, you can see that immediate conversion and ROI is not the main goal of social media and content marketing. Sadly, the first impression that clients often tell their agency is “Okay, I’ve created great content and launched a great … Continue reading “Whiteboard Friday from The Moz: The Greatest Myth in Content Marketing”
Five Steps To Take When A Social Media Crisis Arises
|Social media is fast. It provides its user with the power to have nonstop interaction in any situation. It allows companies to share updates and various information in an almost instant way. However, social media is kind of a double-edged blade that can hurt you if you are careless.
Social media disasters often happen when companies use … Continue reading “Five Steps To Take When A Social Media Crisis Arises”
Google Has Expanded Its Productivity Apps To Compete With Microsoft Office
|Recently, Google has expanded the series of its productivity apps, including Google Docs, Google Sheets, and latest one, Google Slides for Android. It seems that these apps will be available for iOS as well.
Google Docs, Sheets and Slides are the good alternatives to choose if you are not too keen with Microsoft Office’s performance and … Continue reading “Google Has Expanded Its Productivity Apps To Compete With Microsoft Office”
Social Media For Small Business (Infographic)
|In today’s world, social media belongs to everyone, even the medium to small businesses as well.
Social media provides a lot of benefits and opportunities for businesses with its own limitation. From Twitter and Facebook to LinkedIn and Pinterest, small businesses are filled with so much choices, but challenges can also arise from using these online … Continue reading “Social Media For Small Business (Infographic)”
Four Social Media Marketing Facts That You Need To Know
|In the modern marketing times, we often find ourselves in a big conflict among other competitors. Everyone has their own weapon: social media marketing. Business owners often seem to want specific results from social media campaigns, while they don’t realise that social media marketing is a long journey, not an instant one.
This can cause a … Continue reading “Four Social Media Marketing Facts That You Need To Know”
Retweet With Comments: The Latest Twitter Experimentation
|It looks like Twitter is testing a new feature to certain number of users.
The new feature is expected to provide users more space to add commentary when they are retweeting another user. The new feature, called”Retweet with Comment”, converts the retweeted message to an image and leaves users with the infamous 140-characters box for the … Continue reading “Retweet With Comments: The Latest Twitter Experimentation”
Whiteboard Friday from Moz: How To Amplify Your Content?
|Content marketers often think that they have already made a great content. Still, most of them don’t get the expected responses from public.
However, to unleash the maximum potential of your content, you need to master the use of social media along with the help of appropriate tools at your disposal and the proper control over … Continue reading “Whiteboard Friday from Moz: How To Amplify Your Content?”