It takes just 90 seconds for a potential buyer to decide whether to make a purchase that first minute and a half is likely to be spent checking you out online.
That said, it is more important than ever to create a positive digital first impression. Social media provides a lot of ways for you to promote your … Continue reading “How To Master The Digital First Impression (Infographic)”
Month: April 2016
How To Craft The Best Social Media Image?
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Combining two of your performing tools (social media and imagery) is one of the best way to produce the best social media image campaign that’ll engage your visual oriented audience.
Unfortunately, while the idea is simple, the application can be quite challenging since the visual options seem to be endless. But, today we have good news! With … Continue reading “How To Craft The Best Social Media Image?”
Telstra Has Taken Woolworths’ “Most Valuable Brand” Title
|It looks like Woolworths is not the leading brand in Australian market anymore.
For the first time in seven years, a new king has arrived to steal the crown from Woolworths, who has boasted the title of Australia’s most valuable brand since 2009. It was Telstra who managed to sneak up with a massive 37 per cent … Continue reading “Telstra Has Taken Woolworths’ “Most Valuable Brand” Title”
How To Create A CTA That Boost Conversions (Infographic)
|If you want your website to generate sales and have robust ROI to show for, all that you need is a good call-to-action (CTA).
Online marketing requires direct response from marketers. You can track every single action and measure every single tactic to determine what works, what doesn’t and how to improve. However, you can’t accurately … Continue reading “How To Create A CTA That Boost Conversions (Infographic)”
The Rule of Trust in Marketing (Infographic)
|For some people, doing business with a stranger online can be daunting.
In online marketing, things are very different. You can’t see, feel, and test the products before you buy. On the other hand, if you have known the retailers and have purchased there before, then most likely you have some level of trust with them. … Continue reading “The Rule of Trust in Marketing (Infographic)”
The Anatomy of a Perfectly Optimised Landing Page
|SEO is a tough job. If you are new to SEO, you might get lost in countless optimisation tips and techniques.
Well, SEO is much like a puzzle. You need to collect all its multiple pieces (content, backlinks, etc.) in order for them to start working together. However your SEO efforts are lost in vain unless you … Continue reading “The Anatomy of a Perfectly Optimised Landing Page”
Calculating the Real ROI of Digital Marketing
|ROI (return on investment) is a complicated thing to analyse, especially when it comes to digital marketing.
Digital marketing follows the same principles. As a digital marketer, you have to determine the best way to spend money so that it generates more in profit than it costs. Before getting into the math, let’s identify the key components … Continue reading “Calculating the Real ROI of Digital Marketing”
20 Successful People at Age Above 40 (Infographic)
|The most common excuse people give for not taking steps towards their dream is that they’re “too late” or “too old”.
Your life is the most important thing that you have in your arsenal and to make sure that you feel incredibly fulfilled, it is imperative that you take the necessary steps to make the most … Continue reading “20 Successful People at Age Above 40 (Infographic)”