Bidding Types For Facebook Ads (Infographic)

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Purchasing ads on Facebook is very important if you want to get serious competition in the social media marketing battlefield.

The truth is, the demand for reaching personalised prospects is greater than the supply of ad space on Facebook. This way, you are virtually competing against millions of others to get their message seen. When targeting a segment of Facebook users, understanding different bidding strategies is important to make sure your ads come out on top of their News Feeds.

Take a look at the infographic below for a more comprehensive explanation about numerous Facebook Ad bidding types, how they impact your reach, and some tips to help you achieve your campaign ROI goals at scale.

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