After “Shop The Look” and “Duo”, Google is releasing another app called “Trips”.
Created to give you everything you need to have the best holiday ever, “Trips” is an online/offline app that helps you plan your perfect trip, while suggesting local events, places to eat, things to do and all the best activities and experiences in … Continue reading “Introducing Google Trips”
Google is already known as a handy and reliable tool to find ideas for your next great outfit. Now, it’s looking to make it easier to shop for finds with an interesting new feature.
The company describes its new Shop the Look experience as follows: When you search for an outfit with query like ‘cocktail attire’, … Continue reading “Google’s “Shop The Look” Is The Future Of Window Shopping”
It might be a little bit late of the race, but Google has released its own “personalised” video-calling app, which aptly named ‘Duo’.
With the initial release of Google Duo last month, it is probably safe to say that Google might want to challenge Apple’s FaceTime in the video-calling market. The app is available for both iOS and Android users, … Continue reading “Google Duo, The Latest Video-Calling App From Google”
In May 2016, Google Analytics launched new reports for analyzing organic search traffic.
Now you can view search engine data and Google Analytics data side-by-side, in the same report, to gain deeper insights into how well organic search traffic (from Google Search) performs on your site.
Google Analytics provides four reports related to search traffic: Landing Pages, … Continue reading “Google Analytics: The 4 Latest SEO Reports”
For a long time, every SEO practitionrs behaved precisely as what Google thinks. However, if Google said that social signals don’t affect search rankings (as explained below), what we are supposed to do now?
We believe that social is the new SEO. However, what has actually changed with social media and SEO? Let’s take a look at a brief … Continue reading “Social is The New SEO: Why We Should Care About It”
Google has been mentioned as the most dynamic brand by IPG Mediabrands in the network’s inaugural D100 list.
On the list Amazon was second, followed by Samsung, Nike and Intel. Google has also been named the most valuable brand in the world and is currently second in Havas Media’s most meaningful brands. IPG’s list (in partnership with Wharton … Continue reading “Google Is Still The Most Spectacular Brand On D100 List”
Google’s latest service will target one of the biggest market share in digital world: mobile website.
Nowadays, speed testing services seem to be the latest trend among tech companies. After Netflix launched its Internet speed tester Fast.com, recently Google has announced its own tool to help you measure your website’s speed and mobile-friendliness.
The mobile website speed testing … Continue reading “Test How Mobile Friendly Your Site Is With Google’s Latest Speed Testing Tool”
Google has released a report that says ads on YouTube give marketers a better return on investment than expensive TV commercials.
The study is based on analysis across eight countries and shows that four out of five times YouTube ads were more effective than their TV counterparts at driving sales. According to the report, Google advises that … Continue reading “Google : “YouTube Offers Better ROI Than TV Ads””
Recently, McDonald’s Sweden has launched Happy Goggles, a promotion that lets kids turn their Happy Meal boxes (and smartphones, of course) into VR viewers.
The launching of Happy Goggles parallels with the Swedish “Sportlov” recreational holiday when many families go skiing. With this event in mind, McDonald’s have successfully created “Slope Stars”, a skiing based VR game … Continue reading “Happy Googles: Google Cardboard X McDonald’s Promotion”
As stated on the title above, Google will no longer be showing AdWords ads on the right hand side of its search results pages.
Starting on 19 February, Google will now only show ads at the top and bottom of the SERP. Although it may increase the number of ads from three to four if the search … Continue reading “Google is Removing The Right Hand Side Ads on Search Result”