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By TWMG
The decision whether or not keywords in domain names positively influence a website’s search rankings has been debated for long, long time.
While that debate will likely continue for some time, there is some definitive proof that the share of keyword domains in the search results has decreased continuously in recent years. In its 2015 Google ranking … Continue reading “Do Keywords On A Domain Name Still Matter?”
By TWMG
SEO is much more to a keyword than you think.
Search Engine Optimisation (SEO) content ranking criteria can be quick and dynamic. With numerous changes being made often, SEO algorithms are constantly evolving. That said, in order to keep your SEO well-optimised, you will need to change in the way you go about writing content.
While you will need … Continue reading “SEO Content Optimisation Tips and Tricks (Infographic)”
By TWMG
For a long time, every SEO practitionrs behaved precisely as what Google thinks. However, if Google said that social signals don’t affect search rankings (as explained below), what we are supposed to do now?
We believe that social is the new SEO. However, what has actually changed with social media and SEO? Let’s take a look at a brief … Continue reading “Social is The New SEO: Why We Should Care About It”
By TWMG
One of the most important things about running a successful website is the meticulous implementation of actionable search engine optimisation (SEO) strategies.
However, thanks to Google’s extensive list of more than 200 ranking factors, it difficult to pick and choose the ones which will give the most beneficial outcome. Still, when it comes to SEO, there … Continue reading “The 75+ Practical SEO Checklist (Infographic)”
By TWMG
The SEO budget in Asia Pacific continues to experience robust growth.
Currently, Asia Pacific and Japan (APJ) is now the fastest growing region for search advertising in the world. The data reveals that search spending grew seven per cent for the quarter and a solid 13 per cent for the year. That compares favorably to the experience in the … Continue reading “Premium Search Budget is Increasing in Australia and Asia Pacific”
By TWMG
The digital world is like a boisterous room where everybody want to express their opinion with a megaphone.
So, how do you get people’s attention? It’s not by having the right answer, since they don’t know you until you’re noticed.
Yes. The key is by getting noticed. All the websites in the world are competing for the online viewer’s attention. If … Continue reading “Top 6 Powerful SEO Tips, Tools and Strategies in 2016 (Infographic)”
By TWMG
As stated on the title above, Google will no longer be showing AdWords ads on the right hand side of its search results pages.
Starting on 19 February, Google will now only show ads at the top and bottom of the SERP. Although it may increase the number of ads from three to four if the search … Continue reading “Google is Removing The Right Hand Side Ads on Search Result”
By TWMG
Anyone who has had experience running Google AdWords campaigns knows it can be an expensive game, and over the past few years has become even more so.
Unfortunately, this trend will only continue, with demand increasing, and more people turning to online advertising mediums from more traditional options. Now, many of marketers have seen the data coming … Continue reading “The Most Expensive Google AdWords Keywords in Australia”
By TWMG
Believe it or not, Google has become the giant of modern advertising.
In the first half of 2015, the search engine company raked in nearly $35 billion in the first and second quarter. That’s about an 11% increase in revenue year over year. Google’s AdWords system is the company’s cash maker, which funnels billions of dollars from advertisers … Continue reading “Google’s 100 Most Expensive Keywords in 2015 (Infographic)”
By TWMG
Search engines help consumers find online merchants and one of the best places to learn and improve search engine optimisation skills is Twitter.
Here is a list of SEO feeds to follow on Twitter. These feeds offer an abundance of strategies, resources, news, and opinion on search. There are publications and agencies, creative content marketers, social … Continue reading “20 SEO Influencers to Follow on Twitter”
