Nowadays, social media marketing is not just for customer-based services, such as targeting and crowd sourcing. B2B marketers are discovering that they can engage with huge numbers of prospects through the process of “humanising” their brand through popular channels, like Facebook, Twitter and Google+. B2B marketers are learning a whole new language as they turn to … Continue reading “Social Media Guide for B2B Sales”
As we’ve mentioned on our previous post, there are many social networking websites for smaller businesses. Facebook, LinkedIn, Twitter, Google+, Pinterest, YouTube, Flickr, and SlideShare dominate the top ten social media in the world, while the top bookmarking sites are lead by StumbleUpon, Digg and Delicious.
This condition may change in the coming year, but that … Continue reading “Social Media Tips: How to Organise Your Social Media Accounts”
Social media marketing is not solely the privilege of big corporates. Many startups or small businesses may take the advantages of these handy little tools once they learned how to do appropriate marketing and promotions with them. Today, The Website Marketing Group will share a nice infographic on how small businesses can take a part of social … Continue reading “Small Business and Social Media (Infographic)”
The Conversation Prism gives you a whole new perspective of the social media universe, which is categorized and also organized by how people use each network. This 3.0 version introduces new groups and networks and also removes the networks no longer in play. Use the Conversation Prism to see what you’re missing!
Recently, a research shows that brand images that do not contain a human face are 23 percent more likely to receive a repin than those who have. Using custom algorithms to evaluate more than 500,000 Pinterest images, it was revealed how an image’s visual characteristics influence social media activity.
By examining 30 different visual characteristics, including color, texture, lightness … Continue reading “Pinterest’s Hidden Facts: Pictures That Will Get More Repins”
More than three in five Australians now use social media. Smartphones and tablets have overtaken the laptop.
A growing number of the Australians are using social networks wherever they can: workplaces, schools, bedrooms, and even the toilet cubicle. A new study of Australian internet users found more than three in five now use social media, with … Continue reading “Social Media Statistics: How Social Media Had Reached Almost Every Aspect in Australians Nowadays”
LinkedIn is a must if you want to elevate your business to a new level. In Australia only, there are at least four million active users of LinkedIn. Most of them are professional businessmen and some of them might be the key to expand your business networking. The question is how to improve your own profile … Continue reading “LinkedIn Marketing Training and Strategy (Infographic)”
Before creating new boards on your Pinterest, it’s better to consider what types of boards that match with your marketing goals. In today’s post, The Website Marketing Group team will talk about several ideas to consider when creating Pinterest boards for your business.
1. Interesting Topic for Your Audiences
Make boards that talk about the current themes, … Continue reading “Creating The Best Pinterest Boards for Your Brand and Business”
Nowadays, social media have taken control over our life. We are obsessed with status updates, tweets, pinboards, and number of followers or likes. On the infographic below, you will see how people around the world have been obsessed with Facebook (and other social networking sites as well). Make sure you can handle the power of social … Continue reading “Are We Obsessed with Facebook? (Infographic)”
Latest research shows that 78% of small businesses in Australia intend to spend more time on social media in the next 12 months.
According to the latest Yellow Pages Social Media Report, 83% of Australian small business use Facebook, 27% use Twitter, 20% are on LinkedIn and around 12% use Google Plus or YouTube. The study found … Continue reading “Social Media: A Key to Success or Just A Time-Waster?”