Have you ever dreamed to become a pizza boss someday? Well, it might not the dream job that you desired for a long time, but hey, a business is still a business, no matter how small it is, right?
It’s Friday and it’s time for another creative digital campaign. In today’s post, we will discuss about Pizza Mogul, the latest promotional campaign from Dominos.
Dominos Australia strikes back the marketing world with the launch of their new ‘Pizza Mogul’ campaign. Basically, the campaign lets customers to design their own pizzas and make some profits every time someone buys their creations. All they need to do is download the app, sign up for an account, start designing a pizza and then create their own marketing campaign. Users could pocket between 25c and $4.50 per pizza, based on converting Dough earned at today’s Dough to AU$ exchange rate. Plus, they can donate a percentage to charity.
Is this another form of affiliate marketing scheme? Whatever the reason, this is definitely a creative campaign indeed.