Most “common” social media accounts can gain a 100% increase in engagement by using hashtags, while brands can see a 50% increase.
Hashtags can be a great way to engage with both loyal followers and prospects on social media. It is useful to introduce new products or services and gain traction for an event. However, many marketers are not fully aware how hashtag work and how they can leverage it.
The following infographic breaks down how to use hashtag on 3 major social networking sites – Facebook, Instagram and Twitter, and gives some tips for creating a successful hashtag marketing campaign. Utilise it well and you will get some traction from your current social media campaign.
