Google Releases over 50 Search Quality Changes for April

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April was a busy month for the minions over at Google. With Panda updates, the introduction of a Penguin, and a parked domain classifier error (I guess even Google makes mistakes), one would think the search engine would take a small break.
But, alas, Google is still changing, tweaking, and plotting, and in an effort to continue … Continue reading “Google Releases over 50 Search Quality Changes for April”

20 User Review Websites Critical to Small Business

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According to an internal analysis of small business search results, Marchex – a provider of small business marketing products – found that more than 80 percent of results did not point to the websites of those businesses. Instead, they pointed to social network results and consumer reviews.
The businesses surveyed were those of restaurants, travel, legal, … Continue reading “20 User Review Websites Critical to Small Business”

Professional-grade WordPress Themes for Business

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For many online businesses, WordPress offers an excellent framework from which to build fully-functional websites. The first question that arises is, which WordPress theme is right for my business?
Many businesses are allured by WordPress’ no-cost or low-cost option. To be sure, many good WordPress themes can be had for free. However, just like everything else … Continue reading “Professional-grade WordPress Themes for Business”

Using Long Tail and Short Tail Keywords when Blogging

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When writing your posts around predetermined keywords and phrases, remember to use long-tail keywords for better search traffic to your website or post. For example, on a post about IT content relating to “Data Recovery,” instead of using “Data Recovery” for the title of the post, since you have an opportunity to use a valuable … Continue reading “Using Long Tail and Short Tail Keywords when Blogging”