Storytelling: The Art of Persuasive Marketing (Infographic)


Storytelling mode is one of the catchy techniques. Numerous studies have shown that stories are not only effective in sharing a memorable message, but they are emotionally persuasive.

When we hear a story, not only the language sensors of the brain activates but also the other parts. It seems as if we are living in the story. Mentally, we find ourselves in the place of the protagonist. Stories allow people to persuade what the thing is all about. You might say that you never tried to convince anyone. Rather you helped other to take independent decisions.

Here’s an infographic that sheds some more light on how to leverage storytelling more effectively.


Infographic credit: Quicksprout