Viral content always wins a special place in every marketer’s heart. However, creating a well-established viral content is completely different case.
We should agree that the term “viral marketing” is quite offensive. For those who are not familiar, viral marketing will sound like something evil and unhealthy. However, any serious business owners have to embrace the power of this “virus”. It has a unique way to spread and affect others unconsciously. It hosts on other entities and uses them to multiply. In the right place, this “virus” will grow at a faster rate.
If the “virus” has unique characteristics and good media to spread, an “outbreak” may happen. Take a look at the following infographic for short introduction to viral content.
Infographic credit: BuzzSumo