Unlock The 007 in You: A Creative Promotional Campaign of Coca Cola

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http://www.youtube.com/watch?feature=player_detailpage&v=RDiZOnzajNU

Everybody loves James Bond and wants to be him. Coca Cola helps you to actualise your “little” desire in a creative way through its “Skyfall” promotion.

A vending machine is placed in a subway station. It offers free tickets of the latest James Bond film, “Skyfall”. However, in order to get the free tickets is not easy. You need to go to Platform 6, which is two levels above, within 70 seconds. As you race against time to reach the location, lots of obstacles will confront you, such as people passing by, the falling boxes, a woman with a group of Chihuahuas blocked your way, etc. (Of course these obstacles have been prepared in advance by the Coca Cola team) . If you can arrive at Platform 6 exactly or less than 70 seconds, you will be asked to sing the theme song from the James Bond series. If you are successful, free tickets will be yours.

This is such an example of very creative and inspiring promotional plan for business owners. It is truly unique, attractive, and correlate with the main theme of the promotion (James Bond and 007). What if this kind of creative promotion is applied to your website in the form of cyber-promotion? Find out the answer by contacting us today on 1300 008 964 or visit our main page to see what we have done at The Website Marketing Group.

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