The big influence of visual social media has spread around the business world. Among those channels, Instagram remains as one of the giants in visual social media world. With its solid followers (and a huge reinforcement from Facebook), Instagram offers their own specialised marketing strategy for business owners. However, many marketers haven’t incorporated Instagram as a part of their marketing strategy, mainly because the lack of supporting tools for them. Worry no more.Here are three latest Instagram supporting tools to maximise your marketing strategy.
1. Repost
Repost is a mobile app that allows you to browse through content from your community. As its name suggests, Repost re-posts this content, while giving full attribution to the person who posted the picture in the first place. There were mixed reviews about this app, yet it looks like some bugs have been fixed.
Basically, this tool serves the same way like Retweeting content on Twitter. This tool will ensure that you share more of other people’s content so you help build up your community. There is also good attribution displayed by default so everyone knows who shared the original piece of content.
2. Postso
Postso is a posting and scheduling tool. It was initially created for Instagram, but other platforms have been added over time.
In general, you probably just take pictures when you are out and about and share them instantly with Instagram. But what if you want to share a bunch of pictures? Rather than sharing them all at once, it might make more sense to schedule them. Postso provides the functionality to do exactly that.
While Postso offers not much of functionality, the scheduling functionality is still very useful to have. Its biggest advantage lies on its ability to carefully schedule your photos-posting.
3. Justunfollow
Justunfollow provides an easy way to manage your followers on Instagram. It’s a web-based application that helps grow your followers, while identifying users who aren’t engaging with you. This tool is very useful to clean out the list of people you follow, and focus more on the ones more relevant to your business. While some of what Justunfollow provides overlaps with Instagram’s standard functionality, it has some additional uses that aren’t available in Instagram.
Justunfollow is a useful tool for tidying up your followers. You can remove or add followers, or just monitor your follower list.