Few Website Magazine readers will be launching their own travel related services in the coming year but as the economy continues to rebound and as consumers are becoming increasingly likely to spend their discretionary income hitting the road perhaps they should.
Before entering any vertical however it will benefit you to know which are the top … Continue reading “Five First-Tier Travel Affiliate Programs to Consider”
Month: December 2011
Don’t Kill the Infographic – Design Killer Ones Like These
| 0 Comments |Only about a year ago, infographics were the darlings of the Web – favored by marketers, designers and content consumers alike. Today, however, you will see quite a bit of blogging and commenting from people calling for a virtual cease-fire: “Please, no more infographics!” So, what happened? Like most anything else Internet users place on … Continue reading “Don’t Kill the Infographic – Design Killer Ones Like These”
Keyword Stuffing Alt Tags for Google?
| 0 Comments |A rather interesting thread in the Google Webmaster Help forum addresses the role that alt tags (and stuffing those alt tags with keywords and phrases) may play in a sites’ ranking.
Impressions and visits to the forum poster’s site dropped dramatically after a site redesign. After reviewing the site, Google’s John Mu pointed out that the … Continue reading “Keyword Stuffing Alt Tags for Google?”
The Ultimate Guide to Twitter Optimization
| 0 Comments |According to a new report from the Pew Research Center, Twitter usage has climbed to 13 percent of U.S. adults online – up from 8 percent in November. Usage among people ages 25 to 34 and 55 to 64 has more than doubled since late 2010.
These statistics are impressive but they don’t tell the whole … Continue reading “The Ultimate Guide to Twitter Optimization”
Essential SEO KPIs
| 0 Comments |Key performance indicators (KPI) are the only means by which any Web professional should be measuring SEO success.
So, what are the right KPIs to use when measuring how well the techniques and tactics employed by in-house SEOs or consultants/agencies actually work? Today let’s look at a few important KPIs to monitor, whether on the front … Continue reading “Essential SEO KPIs”
Four Award-Winning Websites That Inspire Us
| 0 Comments |The Horizon Interactive Awards have announced the 2010 winners and, as usual, it’s an impressive array of websites spanning many industries. This is one of the most interesting contests for Web designers and developers, as it showcases the best combinations of design, technology and function. You can see the full list here, and below are … Continue reading “Four Award-Winning Websites That Inspire Us”
20 User Review Websites Critical to Small Business
| 0 Comments |According to an internal analysis of small business search results, Marchex – a provider of small business marketing products – found that more than 80 percent of results did not point to the websites of those businesses. Instead, they pointed to social network results and consumer reviews.
The businesses surveyed were those of restaurants, travel, legal, … Continue reading “20 User Review Websites Critical to Small Business”
Aim to Please with KBO, not SEO
| 0 Comments |Any Web businesses can dramatically, positively and immediately expand their customer-service capabilities through live-chat features on their websites, as well as 800-number telephone support and even priority email. These are the most common executions of the online support offerings, but there are many, many others.
Yesterday’s Website Magazine open-thread Facebookpoll on the type of support channels being offered … Continue reading “Aim to Please with KBO, not SEO”
Professional-grade WordPress Themes for Business
| 0 Comments |For many online businesses, WordPress offers an excellent framework from which to build fully-functional websites. The first question that arises is, which WordPress theme is right for my business?
Many businesses are allured by WordPress’ no-cost or low-cost option. To be sure, many good WordPress themes can be had for free. However, just like everything else … Continue reading “Professional-grade WordPress Themes for Business”
What Google’s Farmer Update Means to Your Business
| 0 Comments |Google announced what may ultimately be one of the biggest changes to their algorithm yet.
From the Official Google Blog: “Many of the changes we make are so subtle that very few people notice them. But in the last day or so we launched a pretty big algorithmic improvement to our ranking—a change that noticeably impacts … Continue reading “What Google’s Farmer Update Means to Your Business”