How to Create an Effective Company Blog


The research is clear: blogging is one of the most important content marketing and lead generation strategies for businesses. 76% of B2B marketers are reported to blog regularly, while 45% of marketers consider blogging their most important marketing strategy. HubSpot’s 2017 State of Inbound Report indicated that 63% of marketers believe their greatest challenge to … Continue reading “How to Create an Effective Company Blog”

Digital Strategy: How to Turn a Buyer Base into a Community


The success or failure of your business can rely on whether you have an effective digital strategy in place. It is your digital strategy which works to capture the attention of your audience and potential customers, but a good strategy goes beyond this initial step. A successful digital strategy gains you the trust and respect … Continue reading “Digital Strategy: How to Turn a Buyer Base into a Community”

8 Digital Marketing Trends that can Enhance Your Business in 2018


In the world of digital marketing, it is vital to stay informed of new marketing trends that can benefit your business.  
For example, Twitter is currently losing relevance, while Instagram continues to rise in importance as a marketing tool for business owners. Trust in brands is at an all-time low, so the importance of personalised … Continue reading “8 Digital Marketing Trends that can Enhance Your Business in 2018”

Social Media Cheat Sheet 2017


The layout of social media posts across platforms has always changed every few months.
Check out this complete Cheat Sheet 2017 of Social Media Image Sizes for Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram and Youtube.
Discuss with our web designers in Sydney if you’d like any help regarding your social media strategy.

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