Think about a moment when you had a customer track you via Facebook, Twitter or LinkedIn to resolve their problem or a moment when an acquaintance asking for your advice about a brand that you work for. When you encounter one of these moments, that is the time when you became a brand ambassador.
Social media … Continue reading “7 Ways to Shape Your Employees as Brand Ambassadors in Social Media”
Day: February 26, 2013
The ROI of Social Media: An Infographic
| 0 Comments |ROI is a performance measure used to evaluate the efficiency of an investment or to compare the efficiency of a number of different investment. However, in social media, ROI became such a debatable topic. More businesses are spending their effort, resources and budget into social media marketing. The question is: “How do you know that … Continue reading “The ROI of Social Media: An Infographic”