Do you want to be on the 1st page of Google? Contact us for Search Engine Optimisation (SEO)!
By TWMG
Gone are the days when adding multiple links from any website would immediately bump your own site to the top of search engine results pages (SERPs). Today, Google and other SEO-centric search engines (like Blekko) are spending a fair amount of time and resources figuring out the differences between an organic or natural link and … Continue reading “Building Links That Matter”
By TWMG
Building a portfolio of high-quality links is one of the most important – and time-consuming – tasks for any Web professional.
And with Google’s changes to its algorithm last week aimed at rewarding quality content, linking your content with others takes on an even greater role in the success of your website.
But defining “quality” can be … Continue reading “5 Tools for Building “Better” Links”
By TWMG
Bing has made an announcement that might prove to be the biggest blow ever dealt to rival Google. Starting now, Bing will incorporate Facebook data into search results in the most personal and actionable social search to date. In short, search for something on Bing and, if you have activated Facebook results, you will see … Continue reading “Today Bing Forever Changes Search and SEO”
By TWMG
It’s been a little more than a year since Facebook first introduced the now ubiquitous Like button, and a significant update three months ago has given users the ability to add comments and increased the button’s visibility for the benefit of merchants, marketers and brands.
But how does the Like button impact e-commerce websites where it … Continue reading “10 Facebook Optimisation Tips for Merchants”
By TWMG
A rather interesting thread in the Google Webmaster Help forum addresses the role that alt tags (and stuffing those alt tags with keywords and phrases) may play in a sites’ ranking.
Impressions and visits to the forum poster’s site dropped dramatically after a site redesign. After reviewing the site, Google’s John Mu pointed out that the … Continue reading “Keyword Stuffing Alt Tags for Google?”
By TWMG
Key performance indicators (KPI) are the only means by which any Web professional should be measuring SEO success.
So, what are the right KPIs to use when measuring how well the techniques and tactics employed by in-house SEOs or consultants/agencies actually work? Today let’s look at a few important KPIs to monitor, whether on the front … Continue reading “Essential SEO KPIs”
By TWMG
Any Web businesses can dramatically, positively and immediately expand their customer-service capabilities through live-chat features on their websites, as well as 800-number telephone support and even priority email. These are the most common executions of the online support offerings, but there are many, many others.
Yesterday’s Website Magazine open-thread Facebookpoll on the type of support channels being offered … Continue reading “Aim to Please with KBO, not SEO”
By TWMG
Search Engine Optimisation (SEO) is a popular method for internet marketing, but before you begin, how can you determine the value of a campaign or whether SEO company A is better than SEO Company B?
I try and answer the question with some ideas and examples.
Keyword Research
A first thing to look at is is how many … Continue reading “The Value of SEO–SEO Companies only differ”
By TWMG
SEO stands for “search engine optimisation.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” listings on search engines. All major search engines such as Google, Yahoo and Bing have such results, where web pages and other content such as videos or local listings are shown and ranked based on what the search … Continue reading “What Is SEO / Search Engine Optimisation?”
By TWMG
When it comes to people researching and finding local businesses, search trumps all alternatives, including a merchant’s own website, according to data released in October 2011 by CityGrid Media and Harris Interactive. Results of the 2011 Online Consumer Research Study show nearly six in 10 (59%) US adults say search engines are the first place … Continue reading “Search is the Top Local Biz Research Method”
