Target’s Site Plagued by Glitches, Friction Between Marketing and Tech Teams

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Broken links, missing baby and wedding registries, and carts with a mind of their own are just a few of Target’s problems six weeks after the retailer unshackled itself from Amazon. But irate customers unable to complete purchases and Facebook and Twitter feeds littered with angry comments, all during a period when nearly 40% of … Continue reading “Target’s Site Plagued by Glitches, Friction Between Marketing and Tech Teams”

Flip Video: Facebook Profile Video

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Here’s a cool Facebook campaign from Flip Video Singapore. They’ve just launched this Flip Your Profile app on Facebook which allows users to upload a profile video. With this app Flip Video have fused an engaging video platform into the world’s largest social network site. This app has huge amounts of potential and has been well designed in terms of ease … Continue reading “Flip Video: Facebook Profile Video”

Adobe brings programmable 3D pizazz to the web

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Now that the web standards bug has bitten Adobe Systems, the company is starting to produce some very interesting new technology.
The newest example, revealed at the Adobe Max show this week, are CSS shaders. Shaders are small programs run by computers’ graphics chips for games and other graphics-intensive applications. Shaders come in two varieties: vertex shaders, … Continue reading “Adobe brings programmable 3D pizazz to the web”

Making a case for Facebook in B2B marketing

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6 reasons to help convince the doubters
There is a growing premise in business marketing that whilst your website is your shop window to the world, you increasingly need to promote yourself and engage with your audience where your audience congregates. AKA “Swim with the Fishes“. So, with well over 600 million users, where better than Facebook?
The … Continue reading “Making a case for Facebook in B2B marketing”