Every company has its own competitive strategy. Which competitive strategy does your company pursue? Cost leadership or differentiation? If your answer to this question is “both,” you are probably on the right track. Today, more and more large-sized companies around the world rely on “hybrid” strategies that successfully combine low cost and differentiation advantages.
For those … Continue reading “The Importance of Hybrid Strategy for Your Business”
Day: February 20, 2014
The Death of Keyword Ranking Reports
|The majority of Internet marketers and SEO agencies worship keyword rankings for better SEO results. The question is, are keyword rankings still a reliable element to report? In this week’s Whiteboard Friday from The Moz, Cyrus Shepard talks about how changes in search have made individual keyword ranking a bad factor. He also presents ten … Continue reading “The Death of Keyword Ranking Reports”
Six Steps to Optimise Your Website for The Latest Google Algorithm (Infographic)
|The latest Google algorithm named Hummingbird has created a lot of buzz among Internet marketers and SEO agencies throughout this planet. While content marketers are already doing their best to adapt to this new update, many people are still confused with how Hummingbird works. Worry no more and take a look at this infographic to … Continue reading “Six Steps to Optimise Your Website for The Latest Google Algorithm (Infographic)”