Nowadays, most B2B buyers are craving on visual content. They are accessing content much more frequently from smartphones and tablets, that’s why fast-striking content wins over informative-detailed ones. These trends have led to an even higher buyer reliance on content to assist in research and purchasing decisions.
Recent study which polled more than 100 B2B buyers … Continue reading “The Most Preferred Content Form For B2B Companies”
The Most Preferred Content Form For B2B Companies
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By TWMG